Media Monitors Earns Continued MRC Accreditation

Media Monitors

Accredited since 2008 by the Media Rating Council (MRC) for its US radio spot data, and since 2017 for its US TV spot data, Media Monitors has announced continuation of its accreditation has been awarded for both radio and TV spot data again this year. Tracking millions of recurring radio and television commercials, Media Monitors customers can access data that is within one hour of real time. The data is often used by clients as a powerful tool for tracking competitive advertising.

Media Monitors President and CEO Philippe Generali said, "The standards MRC holds are core to our company's values and expectations. Quality data delivered accurately and timely are the cornerstones at Media Monitors. Being awarded MRC accreditation is an incredible accomplishment and shows our commitment as the leader in local media monitoring."

MRC Executive Director and CEO George W. Ivie added, "We congratulate Media Monitors for continuing to meet the rigorous requirements needed to achieve MRC accreditation. The accredited spot data fills an important role in the radio and television advertising marketplaces, and data users can be confident it meets MRC's standards."

Latest Radio Stories

Rumba 97.7 to Air Revolution Home Games in Spanish

WZRM (Rumba 97.7) Boston

The New England Revolution and iHeartMedia Boston have announced a new media partnership naming WZRM (Rumba 97.7 FM) as the Spanish-language broadcast home for all 17 Revolution home games during the 2026 Major League Soccer season. The broadcasts will be available on Rumba 97.7 FM More

Erik Bradley Named Brand Manager of 98.7 The Spot

Erik Bradley

Audacy has appoinnted Erik Bradley Brand Manager of KSPF-FM (98.7 The Spot) in Dallas. In the role, Bradley will oversee the station's content strategy, talent, operations and branding for the classic hits outlet. Bradley will continue to hold several other positions within Audacy, including Brand Manager of More

Lotus Names Adams GM, Connell Ops Director in Seattle

Andrew Adams and Jeff Connell

Lotus has appointed Andrew Adams as General Manager of its Seattle cluster and Jeff Connell as Director of Operations & Brand Management. Adams will oversee the company's three Seattle stations, including KVI-AM, KNWN AM-FM, and KPLZ-FM. According to Chief Operating Officer Jim Kalmenson, More

Urban One Reports Q4 Revenue Decline, Wider Loss

Urban One

Urban One reported lower revenue and a wider loss in the fourth quarter of 2025, reflecting weaker advertising demand and the absence of political advertising seen in the prior year. For the three months ended December 31, 2025, the Silver Spring, MD-based media company posted net More

Podcast, Online Audio Use Hit New Highs in U.S.

Edison Research at SSRS

Podcast and online audio consumption in the U.S. have reached record levels, according to The Infinite Dial 2026 study released by Edison Research at SSRS with support from SiriusXM Media. The annual report, presented by Edison Research Vice President Megan Lazovick alongside Podnews editor James More

iHeartMedia Launches TikTok Radio on 28 Stations

TikTok Radio

iHeartMedia and TikTok have partnered to launch TikTok Radio from iHeart, a new music and culture station that blends trending songs with the creators and viral moments driving discovery on TikTok. The fast-paced format will debut March 13 on the free iHeartRadio app and across 28 stations More

Return to Menu

Media Monitors Earns Continued MRC Accreditation

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

Media Monitors Earns Continued MRC Accreditation

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®