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Podtrac Releases Top Podcast Publishers for July 2022


Podtrac
Podtrac

Podtrac issued its July 2022 report of Top Podcast Publishers topped by iHeartRadio, followed by Wondery, NPR, New York Times and NBC News. U.S. UMA increased for 2 of the Top 20 publishers in July, 2022 over Junem 2022. The average U.S. Unique Monthly Audience for the Top 20 publishers was down 3% month-over-month and rose 7% over July, 2021. Total Global Downloads for the Top 20 were up 3% month-over-month and rose 7% year-over-year.

Latest Radio Stories

Valentine Returns to Hubbard as Alexandria-Wadena GM
Kris Valentine
Kris Valentine
Hubbard Radio has named Kris Valentine as General Manager of its Alexandria and Wadena, MN operations, returning him to the markets where he served as Operations Manager from 2020 to 2023. He and his wife, Chelsea, will also bring the "Kris & Chelsea" show back to mornings on Country KIKV-FM (100.7 KIK-FM). More

Cumulus Plans ZoneCasting Launch at Boston's WXLO
WXLO-FM (104.5 XLO) in Boston
WXLO-FM (104.5 XLO) in Boston
Cumulus Media plans to introduce ZoneCasting technology at WXLO-FM (104.5 XLO) in Boston during the first quarter of 2027, enabling the station to air different commercials simultaneously in separate geographic portions of the market. The deployment, announced in partnership with Aktira, will allow WXLO More

Pacific Media Group Names Grimes Radio Division President
Sherri Hamamura Grimes
Sherri Hamamura Grimes
Pacific Media Group has promoted Sherri Hamamura Grimes to President of its Radio Division, overseeing operations across all Hawaiian island markets. The appointment took effect October 26. She will also continue as General Manager of PMG's Maui Radio operations. Grimes will work directly with Market More

SummitMedia Names Brodie Knoxville Brand Manager
Matt ''Brodie'' Lesley
Matt ''Brodie'' Lesley
SummitMedia has named Matt "Brodie" Lesley Brand Manager of its four-station cluster in Knoxville. He will also host middays on Country WCYQ (100.3 The Wolf). Lesley most recently served as Program Director and afternoon host for WNOK in Columbia, SC, and WWXM in Myrtle Beach, SC, from 2019 to 2026. During More

IAB Guide Calls for Better Audio Data in Media Mix Models
Interactive Advertising Bureau (IAB)
Interactive Advertising Bureau (IAB)
The Interactive Advertising Bureau (IAB) has released a new guide arguing that incomplete campaign data can obscure audio advertising's effectiveness in media mix models, potentially influencing how advertisers allocate budgets. "Amplifying Audio's Impact in MMM: A Follow-up to More

iHeartRadio Launches Lite Mode for Simplified Listening
iHeartRadio
iHeartRadio
iHeartRadio has launched "Lite Mode," a feature that lets listeners switch between the app's full functionality and a simplified interface focused on their current listening and frequently used content. Available on iOS and Android, Lite Mode can be activated through a toggle at the top of the mobile More

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