Reyes Media Acquires KKSW From Great Plains for $2.25M
| RADIO ONLINE | Tuesday, November 12, 2024 | 9:03am CT |
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 KKSW-FM (105.9 Kiss FM) |
Spanish-language Media company Reyes Media Group has agreed to acquire 100kW CHR KKSW-FM (105.9 Kiss FM) from Great Plains Media for $2.25 million, according to filings with the FCC. The station, covering the Topeka and Kansas City areas, may potentially transition to a Spanish-language format under Reyes Media, aligning with the company's current portfolio of Spanish-language properties in the Kansas City metro, which includes three stations and a newspaper.
Great Plains Media, the current owner of 105.9, also owns two other Lawrence-based stations, News/Talk KLWN-AM (1320) and Country KMXN (92.9 The Bull), which are not part of this transaction.
The acquisition is strategic for Reyes Media, as it currently operates all its Kansas City area stations on the AM band. The FM outlet, positioned in rural Douglas County, extends its reach to both Topeka and key western segments of the Kansas City market, significantly boosting Reyes' market presence.
