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Norsan Media to Acquire KGSR-FM in Austin for $3.5M


Norsan Media
Norsan Media

Norsan Media has agreed to acquire KGSR-FM (93.3) in Austin, TX, from Waterloo Media for $3.5 million. The station operates with 100,000 watts and serves the Austin market with a Classic Hip Hop format branded as Vibe 93.3.

Following the transaction, Waterloo Media will retain ownership of several Austin-area stations, including Adult Hits KBPA-FM, News/Talk KLBJ-AM, Classic Rock KLBJ-FM, Regional Mexican KLZT-FM, and Alternative KROX-FM.

Norsan Media is led by Norberto Sanchez, while Waterloo Media is controlled by the Sinclair family.

The acquisition further expands Norsan Media's radio portfolio and presence in Austin, which includes Regional Mexican KOKE-FM, Spanish Hits KTAE-AM, Regional Mexican KTXX-FM, and Regional Mexican KZNX-AM.

The transaction was brokered by Michael J. Bergner, who served as the exclusive broker for the sale.

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