Home Login RADIO ONLINE RSS Facebook
Advertisement

Enrique Santos Joins La Z 105.3/Atlanta for Morning Drive


Enrique Santos
Enrique Santos

Hispanic radio personality Enrique Santos will anchor mornings on iHeartMedia Regional Mexican WBZY-FM (La Z 105.3)/Atlanta. The Tu Manana con Enrique Santos morning show will air weekdays from 6-10am, beginning October 10. As one of the most popular Hispanic radio hosts in America, Santos has built an enthusiastic following with a comedic repertoire consisting of phone pranks, interviews and a trademark form of fresh and unique interaction amongst celebrities.

"With the increased importance and size of the our U.S. Hispanic audience in Atlanta, both Spanish and English speaking, we're excited to welcome a top-rated on air talent like Enrique Santos in morning drive on 105.3 La Z with Karla, our local talent who will integrate the local happenings in Atlanta with Enrique." said Program Director Orlando Rosa. "Adding Enrique Santos to our already entertaining lineup with his great content, humor and connection with all Hispanics of all countries of origin will put 105.3 La Z in the perfect position for growth and success."

"I'm really excited and looking forward to hosting mornings on La Z," added Santos. "Timing couldn't be any better as we celebrate the station's one-year anniversary. As we head into Fall, things might be cooling off, but I guarantee that Atlanta morning radio will be hot. Our show is compelling, informative, trendy, empowering and funny. It's perfectly mixed with today's most popular Latin music."

Born to Cuban parents in Chicago, Illinois, Santos gravitates fluidly between the Hispanic and mainstream American radio landscapes. His bilingual broadcasts combine humor, social satire and political commentary. Throughout his career, Santos has received numerous awards and accolades for his charity and community efforts including disaster relief in the wake of Hurricanes Katrina and Wilma, the deadly Indian Ocean tsunami of 2004, and the earthquakes in Haiti, Chile, Japan and Mexico. He also volunteered as a Reserve Police officer for The City of Miami Police Department.

Advertisement

Latest Radio Stories

iHeartMedia Promotes Matt Ginn to Division President
Matt Ginn
Matt Ginn
iHeartMedia has promoted Matt Ginn to Division President of Community Markets, effective immediately. In the role, Ginn will oversee 30 markets across the Midsouth, South Carolina, Georgia, the Southwest, and Texas. His responsibilities include supporting local sales teams with tools, training, and best More

Survey: Radio's Reach Strong, But Perception Lags
DMR/Interactive
DMR/Interactive
A new industry survey suggests radio's biggest challenge isn't audience size, but how effectively it communicates its value to advertisers and listeners. In advance of Sunday's New England Patriots-Seattle Seahawks game, DMR/Interactive surveyed radio industry executives with a hypothetical question: if the More

SiriusXM Reports $8.56B 2025 Revs, $1.26B Free Cash Flow
SiriusXM
SiriusXM
SiriusXM Holdings reported fourth-quarter and full-year 2025 results, posting full-year revenue of $8.56 billion, down 2% from 2024, while delivering net income of $805 million and free cash flow of $1.26 billion, a 24% increase year over year. Fourth-quarter revenue totaled $2.19 More
Advertisement

Katz Radio: Women Remain Audio's Most Loyal Audience
Katz Radio Group
Katz Radio Group
As Women's History Month approaches in March, new insights from Katz Radio Insight highlight the enduring and influential role audio -- particularly radio -- continues to play in women's daily lives. For decades, radio has served as a trusted companion for women, offering music, More

Radio Vet Rebuts Gene Simmons on Music Fairness Act
Rock star meets radio host
Rock star meets radio host
A veteran radio programmer has pushed back on Gene Simmons' call for Congress to pass the American Music Fairness Act, arguing that the proposed legislation overlooks existing royalty structures and could unintentionally harm music radio. In a letter to the editor published by the Los Angeles More

Triton Digital Launches Podcast Industry Benchmark Tools
Triton Digital
Triton Digital
Triton Digital has introduced a new Podcast Metrics Industry Feature Set designed to give publishers a broader view of how their shows perform relative to the wider podcasting market. The new tools expand Triton's existing Podcast Metrics offering by adding access to More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement