Home Login RADIO ONLINE RSS Facebook
Advertisement

Mike Hsu Takes Over Morning Mic at The Pike 100 FM/Worceter


Mike Hsu
Mike Hsu

Cumulus has tapped popular radio personality Mike Hsu for mornings on Worcester, MA, Classic Rock radio station The Pike 100 FM/WWFX-FM. Hsu debuts today as Host of The Pike Morning Show and will be heard weekdays from 6:00am-10:00am. Hsu joined The Pike part-time in August 2020, and was most recently heard on The Pike Monday through Friday from 6:00pm-8:00pm and 4:00pm-7:00pm on Saturdays.

A 30-year radio broadcasting veteran and Worcester native, Hsu joins The Pike full-time in Mornings after a successful career at Rock radio station WAAF-FM, where he was heard in Mornings, Afternoons and Middays during his two decades there. WAAF-FM was sold to EMF and took over its operations from previous owner Entercom on February 21, 2020, at Midnight, Hsu's last day on WAAF airwaves. Hsu started his radio career in Richmond, VA, where he worked at WVGO and 106.5 The Buzz. He debuted on WAAF-AM in 1999 and has lived in Worcester for 22 years.

Bob Goodell, Regional Vice President/Market Manager, Cumulus Boston/Worcester/New London, said: "Pike Program Director Chuck Perks and I are both very excited to have Mike hosting The Pike's morning show. He's a part of the rock fabric of Central Massachusetts and one of the most well known personalities from his time served at WAAF."

"Worcester has a lot to offer and I'm glad I can let people know that and be more a part of the community by broadcasting on Worcester's Rock Station," said Hsu.

Advertisement

Latest Radio Stories

iHeartMedia Begins Programming Restructuring
iHeartMedia
iHeartMedia
iHeartMedia has begun a sweeping restructuring of its programming organization that includes staff reductions across dozens of markets as the company works toward an additional $50 million in annualized cost savings announced earlier this year. The restructuring follows iHeartMedia's first-quarter More

SBS Promotes Andrew Frausto to Los Angeles GSM
Andrew Frausto
Andrew Frausto
Spanish Broadcasting System (SBS) has promoted Andrew Frausto to General Sales Manager for its Los Angeles operations, effective immediately. Frausto, who joined SBS Los Angeles in 2024 as Local Sales Manager, will now oversee all sales operations for the company's Los Angeles properties, including regional More

Mike Fabian Named Cumulus Boise Market Manager
Mike Fabian
Mike Fabian
Cumulus Media has appointed Mike Fabian as Vice President/Market Manager for its cluster in Boise, ID. Fabian joins Cumulus from Townsquare Media, where he has served as Chief Revenue Officer/Market President in Sierra Vista, AZ, since 2022. Prior to that role, he spent more than 12 years with Cherry Creek More
Advertisement

Global Study Highlights Audio's Marketing Power
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
A new global study unveiled at the Cannes Lions International Festival of Creativity is making a strong case for audio advertising, with research showing campaigns that include audio deliver significantly stronger business and brand outcomes than those that do not. For the first time, the leading More

Kyle Youmans Named New Voice of the Ravens
Kyle Youmans
Kyle Youmans
The Baltimore Ravens have named Kyle Youmans as the new "Voice of the Ravens," succeeding longtime play-by-play announcer Gerry Sandusky, who retired in April after 20 seasons in the role. Youmans will serve as the team's radio play-by-play announcer for in-season broadcasts and call Ravens preseason More

CRB Webinar Examines Country Music Generations
CRS360
CRS360
Country Radio Broadcasters (CRB) has released the latest edition of its CRS360 webinar series, offering new research into how country music fans of different generations view traditional and contemporary country music, as well as the growing number of country-pop collaborations. More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement