WZRM-FM (Rumba 97.7)/Boston Adds Chocolate to Middays
| RADIO ONLINE | Wednesday, March 9, 2022 |
|
 Sergio ''Chocolate'' Toribio |
Spanish Hits WZRM-FM (Rumba 97.7)/Boston makes another local addition with Hispanic radio veteran Sergio "Chocolate" Toribio to middays, weekdays from 10am-3pm, beginning Wednesday, March 9. Chocolate has a dedicated social media following and joins the Rumba 97.7 lineup after previously holding stints at Univision Radio's WXNY (La X 96.3)/New York and Mega 94.9 in Boston.
"I am ecstatic and 100% committed to this wonderful, game-changing opportunity that iHeartRadio has given me," said Chocolate. "It allows me to bring the heat through Rumba 97.7 to our entire community. We are going to light up Boston and turn it 'Upside Down', showing that the Latinx community is part of the driving force of Boston and all of New England. Get ready because we're coming with a fresh update."
"Chocolate has the experience, the knowledge and is well known in our community," added Rumba 97.7 Program Director Tony Banana. "He now brings his talents as an on-air personality, mixer, and a great social media presence to iHeartMedia Boston. We are excited to have him on board."
