Krista Hatcher Expands Role at WZEE (Z104) in Madison

Krista Hatcher

Veteran Madison personality Krista Hatcher has broadened her presence on iHeartMedia's WZEE (Z104), now airing from 2-7pm daily. Alongside her extended radio show, Hatcher continues to engage her audience through "The Madtown Mom Squad" podcast available on iHeart's platform and participates actively with the promotions team.

Before joining Z104, Hatcher was a familiar face at Mid-West Family, hosting morning shows on 93.1 Jamz and later midday programs on Magic 98. Her move to iHeart Media in Madison marked a significant step, initially hosting shifts from 2-4pm on weekdays and covering weekends and additional slots at WMAD (96.3 Star Country).

Reflecting on her journey and recent role expansion, Hatcher expressed her enthusiasm, "This new platform allows me to do what I love best-chat with my community. Being able to entertain my listeners, highlight local events, and support them brings immense joy to my daily routine."

Hatcher also extended her gratitude towards iHeartMedia Wisconsin President Jeff Tyler and Market President Monica Wittkopp for the opportunity to grow her influence and connect more deeply with the Madison community.

Latest Radio Stories

BIA Raises 2026 Ad Forecast, Radio Holds Steady

BIA Advisory Services

BIA Advisory Services has increased its 2026 U.S. local advertising forecast, projecting total spending to reach $184.5 billion, an 8.1% year-over-year gain, with radio maintaining a stable position in a rapidly evolving media mix. The revised outlook reflects stronger-than-expected growth in digital More

SBS Reaches Deal to Restructure Debt, Files Chapter 11

Spanish Broadcasting System (SBS)

Spanish Broadcasting System (SBS) has entered into a restructuring support agreement with a group of bondholders holding more than 72% of its outstanding senior secured notes, outlining a plan to significantly reduce debt and reposition the company for long-term growth. Under the More

Beasley Broadcast Q4 Revenue Falls, Posts Large Loss

Beasley Media Group

Beasley Broadcast Group reported a sharp decline in fourth quarter revenue and a significant net loss, driven largely by a major non-cash impairment charge, according to its latest financial filing. Net revenue for the fourth quarter ended December 31, 2025 fell 21.1% to $53.1 More

AM/FM Radio Leads In-Car Listening, Edison Says

Edison Research at SSRS

AM/FM radio continues to dominate in-car audio listening despite growing competition from digital platforms, according to newly released Q1 2026 data from Edison Research at SSRS. The latest "Share of Ear" findings show that 55% of all in-car audio time among Americans age 13 and older is spent with More

SuiteRadio Offers Stations Oil Well Giveaway

SuiteRadio

SuiteRadio is rolling out a new promotional contest for radio stations, offering listeners the chance to win a royalty interest in a producing oil and gas well. The Houston-based company says the "Oil Well Giveaway" provides participating stations with a market-exclusive More

Seaboard Adds ''Whip of Cords'' for Distribution

Whip of the Chords

Newly launched Seaboard Networks has added "Whip of Cords with Matt Rhodes" to its programming lineup, offering the rock-based show to stations on a free, barter basis. The program blends multiple rock formats with an emphasis on delivering a positive message and is available to all radio outlets, More

Return to Menu

Krista Hatcher Expands Role at WZEE (Z104) in Madison

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

Krista Hatcher Expands Role at WZEE (Z104) in Madison

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®