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Krista Hatcher Expands Role at WZEE (Z104) in Madison


Krista Hatcher
Krista Hatcher

Veteran Madison personality Krista Hatcher has broadened her presence on iHeartMedia's WZEE (Z104), now airing from 2-7pm daily. Alongside her extended radio show, Hatcher continues to engage her audience through "The Madtown Mom Squad" podcast available on iHeart's platform and participates actively with the promotions team.

Before joining Z104, Hatcher was a familiar face at Mid-West Family, hosting morning shows on 93.1 Jamz and later midday programs on Magic 98. Her move to iHeart Media in Madison marked a significant step, initially hosting shifts from 2-4pm on weekdays and covering weekends and additional slots at WMAD (96.3 Star Country).

Reflecting on her journey and recent role expansion, Hatcher expressed her enthusiasm, "This new platform allows me to do what I love best-chat with my community. Being able to entertain my listeners, highlight local events, and support them brings immense joy to my daily routine."

Hatcher also extended her gratitude towards iHeartMedia Wisconsin President Jeff Tyler and Market President Monica Wittkopp for the opportunity to grow her influence and connect more deeply with the Madison community.

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