Home Login RADIO ONLINE RSS Facebook
Advertisement

Alvarez Returns to LA Radio With Alt 98.7 Holiday Fill-In


Nicole Alvarez
Nicole Alvarez

iHeartMedia's KYSR (Alt 98.7) Los Angeles has added longtime Southern California radio personality Nicole Alvarez to its on-air lineup on a fill-in basis over the holidays, with plans for her to remain part of the station's staff going forward.

Alvarez will fill in for Christen Limon in the midday slot during the week of December 22 and for Booker & Stryker in afternoon drive the week of December 29. The move marks Alvarez's first on-air role since departing KROQ in August, following a 23-year run at the heritage alternative station.

Lisa Worden, Senior Vice President of Alternative and Rock Programming for iHeartMedia and Program Director for Alt 98.7, said Alvarez brings deep credibility and passion to the station's sound, calling her a longtime "Voice of L.A." and welcoming her return to the market.

In a statement, Alvarez described the move as a new chapter rather than a closing one, expressing gratitude for her time at KROQ while signaling confidence in Alt 98.7's direction and leadership. She cited the opportunity to work alongside The Woody Show, reunite with former colleagues, and contribute to the station's ongoing growth.

Alvarez began her radio career at age 18 and became a fixture at KROQ, known for artist-driven interviews with acts including Metallica, Linkin Park, Eddie Vedder, The Smashing Pumpkins, Billie Eilish and Foo Fighters. Her career also includes co-hosting Loveline, work as an MTV event correspondent, appearances at the Billboard Music Awards, and service on the Recording Academy's Rock Committee.

In addition to her broadcast work, Alvarez is currently the primary West Coast contributor for Consequence of Sound and remains active in community and charitable efforts across Los Angeles.

Advertisement

Latest Radio Stories

John Allers Named Brand Manager of Alice 97.3
John Allers
John Allers
John Allers has been named Brand Manager of Hot AC KLLC (Alice 97.3) in San Francisco. In the role, Allers will oversee the station's programming and brand strategy. He currently serves as Brand Manager for KITS (LIVE 105) in San Francisco and KVIL in Dallas, bringing broad operational experience and a track More

Nielsen: Radio Still Dominates Hispanic Audio
Nielsen
Nielsen
Radio continues to be the most powerful and consistent audio platform for reaching U.S. Hispanic consumers, according to Nielsen's newly released Audio Today 2026: The Power of Radio Among Hispanic Consumers report. The study finds that more than 93% of Hispanic adults tune in to More

Gregg Henson Named PD of NewsRadio 1040 WHO
Gregg Henson
Gregg Henson
iHeartMedia Des Moines has named Gregg Henson as Program Director of NewsRadio 1040 WHO, effective Monday, January 12. In the role, Henson will oversee day-to-day programming operations for the News/Talk outlet, which serves listeners statewide as the "Voice of Iowa." "NewsRadio 1040 WHO is one of the More
Advertisement

Dan Bongino Returns to The Cumulus Podcast Network
Dan Bongino
Dan Bongino
Cumulus Media has announced the return of Dan Bongino to podcasting with the relaunch of The Dan Bongino Show, beginning February 2. The revived program will air as a two-hour daily podcast, dropping Monday through Friday from 10am-12pm ET. A video livestream will be available exclusively on Rumble, with More

Mike McVay Named Strategic Advisor to Radio Vendor Alliance
Mike McVay
Mike McVay
The Radio Vendor Alliance has appointed broadcast industry veteran Mike McVay as Strategic Advisor, a role in which he will help guide the organization's efforts to connect radio stations with vetted, industry-approved vendors. McVay is President of McVay Media and brings more than four decades of More

FCC Proposes $80K in Fines Against Four Pirate Operators
Federal Communications Commission
Federal Communications Commission
The Federal Communications Commission has proposed a combined $80,000 in fines against four individuals accused of operating illegal FM radio stations in New York and New Jersey, continuing its stepped-up enforcement under the PIRATE Act. In separate Notices of Apparent Liability for Forfeiture released More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement