Home Login RADIO ONLINE RSS Facebook
Advertisement

KNBR, UoSF Announce New Flagship Radio Partnership


University of San Francisco
University of San Francisco

The University of San Francisco Athletics and Cumulus Media's KTCT-AM (KNBR 1050 The Sports Leader)/San Francisco inks a multi-year agreement to become the new radio flagship of USF Dons Men's Basketball. The Sports outlet will carry all games plus pre-game and post-game shows, as well as streaming all broadcasts via KNBR.com and the KNBR app. The on-air broadcast team will include longtime voice of Dons Men's Basketball Pat Olson.

Olson has served as the play-by-play voice of USF men's basketball since the 1990-1991 season, calling over 800 games spanning three decades. He's also the lead voice for USF's women's volleyball and takes on assignments with the Dons' soccer and baseball programs, as well. No stranger to Bay Area sports fans, Olson has been involved in sports media for over 25 years and served as Sports Director at KNBR-AM from 1993-2001.

"We are proud and excited about this new relationship and we look forward to taking USF Athletics to new heights with this very strong radio and digital partner. KNBR is truly 'The Sports Leader' within the Northern California footprint and now all Don's Fans will be able to have strong access to our games," said University of San Francisco Director of Athletics Joan McDermott.

"We couldn't be more excited about this partnership between two energized brands," added KNBR Program Director Jeremiah Crowe. "The Dons are a perfect fit for KNBR 1050's expanding lineup and their game day experience is second-to-none across the market. We look forward to bringing that experience to the local airwaves and our loyal listeners starting November 5th."

Advertisement

Latest Radio Stories

Report: Majority of U.S. Voters Trust Public Media
Corporation for Public Broadcasting (CPB)
Corporation for Public Broadcasting (CPB)
As the Senate prepares to vote on the Rescissions Act of 2025 -- which would eliminate $1.1 billion in previously approved funding for the Corporation for Public Broadcasting (CPB) -- a new national poll finds that most U.S. voters trust and value public media more than commercial More

NRRC Welcomes New Natl. Radio Network & Syndication Members
The Network Radio Research Council (NRRC)
The Network Radio Research Council (NRRC)
The Network Radio Research Council (NRRC) has announced the addition of leading research professionals from several major national audio companies, including Audacy Networks, Compass Media Networks, Entravision, Key Networks-United Stations, and Reach Media. The expansion brings a More

Quu Visual Radio Ads Boost Purchase Intent by 89%
Cumulus Media and Westwood One
Cumulus Media and Westwood One
New research finds that in-dash visuals synced with AM/FM radio ads can dramatically increase purchase intent and brand engagement, offering a new frontier for audio advertising. In this week's Cumulus Media | Westwood One Audio Active Group blog, studies from Quantilope and System1/JCDecaux examine the More
Advertisement

Rising Through the Ranks 2025 Scholarship Recipients Revealed
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
The Radio Advertising Bureau (RAB) and Mentoring and Inspiring Women in Radio, Inc. (MIW) have revealed the 26 scholarship recipients selected for this year's Rising Through the Ranks program. Designed to foster the next generation of female leadership in the radio industry, the annual initiative combines More

Radio Milwaukee Adds Jon Adler and Maggie Corry
Jon Adler
Jon Adler
Veteran Milwaukee radio personality Jon Adler is returning to local airwaves, joining Radio Milwaukee's WYMS (88Nine) as Assistant Program Director and weekday evening host. Starting Monday, Adler will be on the air from 6-10pm and will also helm a new Saturday request show, "Let's Hear It!," debuting August More

CPR Approves FY 2026 Budget, Welcomes Three New Members
Colorado Public Radio (CPR)
Colorado Public Radio (CPR)
During its annual meeting, Colorado Public Radio's board of directors approved its budget and work plan for the new fiscal year beginning July 1, while also announcing the addition of three new members to its governing board: Carrie Okizaki, Arnold Salazar, and Sruta Vootukuru. The three incoming members More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement