Home Login RADIO ONLINE RSS Facebook
Advertisement

KNBR, UoSF Announce New Flagship Radio Partnership


University of San Francisco
University of San Francisco

The University of San Francisco Athletics and Cumulus Media's KTCT-AM (KNBR 1050 The Sports Leader)/San Francisco inks a multi-year agreement to become the new radio flagship of USF Dons Men's Basketball. The Sports outlet will carry all games plus pre-game and post-game shows, as well as streaming all broadcasts via KNBR.com and the KNBR app. The on-air broadcast team will include longtime voice of Dons Men's Basketball Pat Olson.

Olson has served as the play-by-play voice of USF men's basketball since the 1990-1991 season, calling over 800 games spanning three decades. He's also the lead voice for USF's women's volleyball and takes on assignments with the Dons' soccer and baseball programs, as well. No stranger to Bay Area sports fans, Olson has been involved in sports media for over 25 years and served as Sports Director at KNBR-AM from 1993-2001.

"We are proud and excited about this new relationship and we look forward to taking USF Athletics to new heights with this very strong radio and digital partner. KNBR is truly 'The Sports Leader' within the Northern California footprint and now all Don's Fans will be able to have strong access to our games," said University of San Francisco Director of Athletics Joan McDermott.

"We couldn't be more excited about this partnership between two energized brands," added KNBR Program Director Jeremiah Crowe. "The Dons are a perfect fit for KNBR 1050's expanding lineup and their game day experience is second-to-none across the market. We look forward to bringing that experience to the local airwaves and our loyal listeners starting November 5th."

Advertisement

Latest Radio Stories

Tee Gentry Retires After 30 Years with Beasley
Tee Gentry
Tee Gentry
Beasley Media Group has announced the retirement of Tee Gentry as Operations Manager for its Augusta radio cluster and Program Director of WKXC-FM (Kicks 99), concluding a 30-year career with the company. His final day in the full-time role was July 31. During his three decades with Beasley, Gentry held More

Don Sainte-Johnn Memoir Added to Rock Hall Archives
Don Sainte-Johnn
Don Sainte-Johnn
Veteran broadcaster and media educator Don Sainte-Johnn has received a notable honor with his memoir, San Francisco's LAST TOP 40 DISC JOCKEY, officially accepted into the Rock & Roll Hall of Fame Library & Archives. Sainte-Johnn shared the news in an email, calling the recognition a meaningful tribute More

MIW Names Cosette Nowik 2026 Mentorship Recipient
Cosette Nowik
Cosette Nowik
Mentoring and Inspiring Women in Radio (MIW) has selected Cosette Nowik as the recipient of its 2026 Elevating Women in Programming Mentorship, an annual program designed to develop the next generation of female programming executives. Now in its eighth year, the year-long mentorship provides one More
Advertisement

Kelly Sutton to Host New WSM Morning Show
The Kelly Sutton Show
The Kelly Sutton Show
WSM has announced the launch of The Kelly Sutton Show, with Kelly Sutton taking over weekday mornings beginning Monday, August 10. The new live, local program will air from 6-10am CT from studios just steps away from the Grand Ole Opry stage in Nashville. Sutton will be joined by longtime broadcaster More

RAB Webinar Highlights AI-Powered CopyWrite Tool
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
The Radio Advertising Bureau (RAB) will present the second installment of its four-part AI Advantage for Radio Sales webinar series on Wednesday, August 5, focusing on its AI-powered CopyWrite tool designed specifically for broadcast radio sales professionals. Scheduled for Noon CT/1pm ET, the webinar, More

Texas Farm Bureau Network Reaches 150 Affiliates
Texas Farm Bureau
Texas Farm Bureau
The Texas Farm Bureau Radio Network has reached a major milestone, signing its 150th affiliate station and marking the largest number of affiliates in the network's 24-year history. Network Manager Carey Martin said the achievement reflects the strong partnerships the network has built with stations More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement