Home Login RADIO ONLINE RSS Facebook
Advertisement

Magnum.Media Flips WBOG/Tomah WI to ''BOG Country''


BOG Country
BOG Country

Magnum.Media flips Classic Hits WBOG-AM (1450) and W267CO (101.3)/Tomah, WI, to 80's, 90's & Early 2000's Country as "BOG Country." Local native, Robin Jon Olson, who played his first Country record on the radio in 1980, and joined Magnum.Media in 2002, is returning to the airwaves to host mornings from 5-9am. Craig Otto will deliver local news and sports, supplemented by 24/7 national news and sports, plus offerings from the Wisconsin Radio Network. Mike Olson will host afternoons from 3-6pm followed by John Tesh with "Intelligence For Your Life."

Olson stated, "After two years focused on the sales and production side of radio, I'm excited about adding back to my duties being on the air. Hard to believe I played those 80's Country songs as current hits, and now I get to play them again. A lot of great Country music came out in the 80's, 90's and early 2000's. By focusing on this era of Country music, BOG Country isn't in direct competition with another station in our market. As to the signal, we put the 101.3 translator on top of our 500' TV tower which sits on one of the highest ground elevation points in Wisconsin, so at 2,000', it really sails."

BOG Country, which puts a fringe signal in Lacrosse, WI, is also home to high school football, wrestling, boy's & girl's basketball and hockey.

Advertisement

Latest Radio Stories

Radio News Salaries Rise for Second Straight Year
Radio news salaries increased for the second consecutive year in 2025, rising 7.64% and outpacing the 2.9% U.S. inflation rate, according to the latest RTDNA/Newhouse School at Syracuse University Survey. The increase was considerably smaller than the 14.5% jump reported a year earlier. News reporters, More

MARC Media Adds Five Stations on Florida Gulf Coast
MARC Media
MARC Media
MARC Media Group has agreed to acquire five radio stations along Florida's Gulf Coast, continuing an expansion that has more than doubled the company's station holdings in the state during 2026. Pending FCC approval, MARC will acquire WGHR (Hits 106), WXCV (Citrus 95.3), simulcast More

BFOA Sets Chicago Media Mixer for October 7
BFOA Media Mixer
BFOA Media Mixer
The Broadcasters Foundation of America (BFOA) will hold its next Media Mixer on October 7 at the Museum of Broadcast Communications in Chicago, featuring iHeartMedia Chairman and CEO Bob Pittman as a special guest. The event, scheduled from 5:30-7:30pm CT, will serve as a kickoff More
Advertisement

CRB Names 2026-27 Board of Directors
Country Radio Broadcasters
Country Radio Broadcasters
Country Radio Broadcasters, Inc. (CRB) has announced its 2026-27 Board of Directors, adding four new members to the group that oversees the organization and its annual Country Radio Seminar (CRS). Returning officers include Townsquare Media's Kurt Johnson as President, Country's Radio Coach's John Shomby More

Topic, Hosts Drive Podcast Choices, Edison Finds
Edison Research
Edison Research
Podcast topic and host are the two most important factors for U.S. weekly podcast consumers when choosing a show to listen to or watch, according to new data from Edison Research at SSRS. Edison Podcast Metrics found that 64% of weekly podcast consumers consider a show's topic important when selecting a More

Bob & Sheri to End Syndication After 30 Years
L-R: Kary Bowser, Heather Furr, Lamar Richardson, Max Sweeten, Sheri Lynch, and Tony Garcia
L-R: Kary Bowser, Heather Furr, Lamar Richardson, Max Sweeten, Sheri Lynch, and Tony Garcia
The syndicated "Bob & Sheri Show" will end its radio syndication run on December 31, 2026, after 30 years and transition to a paid direct-to-consumer model beginning in January. The show's approximately 50 affiliates have been notified of the decision. The move will end a syndication run that began in More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement