Home Login RADIO ONLINE RSS Facebook
Advertisement

Magnum.Media Flips WBOG/Tomah WI to ''BOG Country''


BOG Country
BOG Country

Magnum.Media flips Classic Hits WBOG-AM (1450) and W267CO (101.3)/Tomah, WI, to 80's, 90's & Early 2000's Country as "BOG Country." Local native, Robin Jon Olson, who played his first Country record on the radio in 1980, and joined Magnum.Media in 2002, is returning to the airwaves to host mornings from 5-9am. Craig Otto will deliver local news and sports, supplemented by 24/7 national news and sports, plus offerings from the Wisconsin Radio Network. Mike Olson will host afternoons from 3-6pm followed by John Tesh with "Intelligence For Your Life."

Olson stated, "After two years focused on the sales and production side of radio, I'm excited about adding back to my duties being on the air. Hard to believe I played those 80's Country songs as current hits, and now I get to play them again. A lot of great Country music came out in the 80's, 90's and early 2000's. By focusing on this era of Country music, BOG Country isn't in direct competition with another station in our market. As to the signal, we put the 101.3 translator on top of our 500' TV tower which sits on one of the highest ground elevation points in Wisconsin, so at 2,000', it really sails."

BOG Country, which puts a fringe signal in Lacrosse, WI, is also home to high school football, wrestling, boy's & girl's basketball and hockey.

Advertisement

Latest Radio Stories

Cox Urges FCC to Ease Local Radio Ownership Rules
Cox Media Group
Cox Media Group
Cox Media Group is urging the FCC to eliminate or significantly reform its local radio ownership limits, arguing that the regulations no longer reflect the competitive environment facing broadcasters. CMG Radio President Rob Babin, Senior Vice President and Associate General Counsel Alysia Long and More

Alissa Pollack Named President of Mediabase
Alissa Pollack
Alissa Pollack
RCS Worldwide has promoted Alissa Pollack to President of Mediabase, expanding her leadership responsibilities across the music data and analytics company. Pollack will retain her current role as President of Global Music Marketing at iHeartMedia while leading Mediabase's strategic direction, global More

Study: AM/FM Radio Adds Reach Across Media Plans
Cumulus Media | Westwood One
Cumulus Media | Westwood One
AM/FM radio can generate significant incremental audience reach when added to digital, social media and television advertising campaigns, according to an analysis of new data from MRI-Simmons, Edison Research and Nielsen. The findings are examined by Cumulus Media and Westwood One Audio Active Group More
Advertisement

Bobby Bones to Host 2026 Radio Hall of Fame Ceremony
Bobby Bones
Bobby Bones
The Museum of Broadcast Communications has named Bobby Bones as Master of Ceremonies for the 2026 Radio Hall of Fame induction ceremony, set for October 8 in Chicago. Bones, who was inducted into the Radio Hall of Fame in 2017, will host the 38th annual ceremony at the Fairmont Chicago, Millennium Park. The More

Westwood One Launches The Bongino Report PM
Dan Bongino
Dan Bongino
Westwood One will launch "The Bongino Report PM with Dan Bongino (pictured) and Shawn Farash," a new nationally syndicated three-hour weekday radio program, on Monday, August 24. The show will air weekdays from 3-6pm ET, combining a live first hour hosted by Farash with two hours featuring Bongino. The More

Townsquare Partners With Midlands Media Group
Townsquare Media
Townsquare Media
Townsquare Media has entered into a strategic digital advertising partnership with Midlands Media Group, a Columbia, SC-based multimedia company, through its Townsquare Ignite digital advertising division. Under the agreement, Townsquare will provide Midlands Media Group with its digital advertising More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement