Home Login RADIO ONLINE RSS Facebook
Advertisement

Eric Michaels Upped to Max 98.3/Lakeland Program Director


Eric Michaels
Eric Michaels

Hall Communications elevates Eric Michaels to Program Director of Adult Hits WWRZ-FM (Max 98.3)/Lakeland-Winter Haven, FL. He's been on the air at WWRZ since 1998. Michaels will continue to host the Big Max Morning Show in addition to being the new Program Director.

"I'm thankful to Hall Communications for their faith and trust in me to help this family owned company continue to grow," said Michaels.

"Eric's creativity and ability to tell a story are second to none," added Hall VP/Programing Bob Walker. "As the MAX PD, Eric will bring that same sense of fun to every aspect of the radio station."

"Eric has been a driving force in WWRZ's incredible growth over the years," said Hall VP/General Manager Nancy Cattarius. "We look forward to Eric taking Max to new heights."

Advertisement

Latest Radio Stories

Quu Report: Radio Ubiquitous but Harder to Find
Quu
Quu
Quu has released its 2026 In-Vehicle Visuals Report, offering a detailed look at how radio is positioned across the top 100 best-selling vehicles in the U.S. The study, now in its third year, highlights both the continued presence of broadcast radio and the growing challenges it faces inside increasingly More

Radio Deals Hit $55.9 Million YTD, Led by Lincoln Sale
BIA Advisory Services
BIA Advisory Services
BIA Advisory Services has released its updated March 2026 Broadcast Media Transactions Report, showing continued deal activity across the radio sector both for the month and year-to-date. According to BIA, radio transactions totaled $25.0 million in March, spanning 60 station sales. Year-to-date, radio More

Richards Named PD for Eagle & Lone Star 92.5 Dallas
Vince Richards
Vince Richards
iHeartMedia Dallas has named Vince Richards Program Director for Rock KEGL (97.1 The Eagle) and Classic Rock KZPS (Lone Star 92.5), effective immediately. Richards will oversee strategy, execution and day-to-day programming for the two rock stations in the Dallas cluster. He will report to Marc Sherman, More
Advertisement

Creative Drives Sales More Than Marketers Think
Cumulus Media | Westwood One
Cumulus Media | Westwood One
A new analysis from the Cumulus Media | Westwood One Audio Active Group finds a significant gap between how marketers perceive advertising effectiveness and what actual sales data shows, particularly when it comes to the impact of creative and targeting. The findings draw on a February 2026 survey of 304 More

APM, StreamGuys Launch Public Radio Ad Network
APM and StreamGuys
APM and StreamGuys
American Public Media (APM) and StreamGuys have partnered to launch Inform Media Network, a new underwriting and sponsorship marketplace designed to help local public radio stations grow digital revenue. The network provides a centralized national sales platform that enables stations to monetize unsold More

Former Kansas City Radio Exec Dave Alpert Dies at 66
Dave Alpert
Dave Alpert
Former Kansas City radio executive Dave Alpert, who led local stations under Audacy during its earlier years as Entercom, has died following a battle with cancer. He was believed to be 66. Alpert served as Senior Vice President and Market Manager for the company's Kansas City cluster, a role he held from More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement