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ABC Audio Re-launches COVID-19 Podcast & Radio Program


Bringing America Back
Bringing America Back

ABC Audio's "COVID-19: What You Need to Know" will re-launch as "Bringing America Back: What You Need to Know" on Tuesday, May 26. The daily, one-hour radio program and podcast will continue to be hosted by correspondent Aaron Katersky providing updates the country's fight against the effects of the COVID-19 pandemic -- both medical and economic. ABC's Chief Medical Correspondent Dr. Jennifer Ashton and other experts respond directly to questions submitted by ABC News listeners and viewers.

Latest Radio Stories

Cumulus Plans ZoneCasting Launch at Boston's WXLO
WXLO-FM (104.5 XLO) in Boston
WXLO-FM (104.5 XLO) in Boston
Cumulus Media plans to introduce ZoneCasting technology at WXLO-FM (104.5 XLO) in Boston during the first quarter of 2027, enabling the station to air different commercials simultaneously in separate geographic portions of the market. The deployment, announced in partnership with Aktira, will allow WXLO More

Pacific Media Group Names Grimes Radio Division President
Sherri Hamamura Grimes
Sherri Hamamura Grimes
Pacific Media Group has promoted Sherri Hamamura Grimes to President of its Radio Division, overseeing operations across all Hawaiian island markets. The appointment took effect October 26. She will also continue as General Manager of PMG's Maui Radio operations. Grimes will work directly with Market More

SummitMedia Names Brodie Knoxville Brand Manager
Matt ''Brodie'' Lesley
Matt ''Brodie'' Lesley
SummitMedia has named Matt "Brodie" Lesley Brand Manager of its four-station cluster in Knoxville. He will also host middays on Country WCYQ (100.3 The Wolf). Lesley most recently served as Program Director and afternoon host for WNOK in Columbia, SC, and WWXM in Myrtle Beach, SC, from 2019 to 2026. During More

IAB Guide Calls for Better Audio Data in Media Mix Models
Interactive Advertising Bureau (IAB)
Interactive Advertising Bureau (IAB)
The Interactive Advertising Bureau (IAB) has released a new guide arguing that incomplete campaign data can obscure audio advertising's effectiveness in media mix models, potentially influencing how advertisers allocate budgets. "Amplifying Audio's Impact in MMM: A Follow-up to More

iHeartRadio Launches Lite Mode for Simplified Listening
iHeartRadio
iHeartRadio
iHeartRadio has launched "Lite Mode," a feature that lets listeners switch between the app's full functionality and a simplified interface focused on their current listening and frequently used content. Available on iOS and Android, Lite Mode can be activated through a toggle at the top of the mobile More

Sun & Fun Media Taps Orbyt as Exclusive Canadian Partner
Orbyt Media
Orbyt Media
Sun & Fun Media has selected Orbyt Media as its exclusive affiliate sales and affiliate advertising sales representative in Canada. The agreement gives Canadian radio stations and broadcast groups access to vacation packages, cruises, major sporting event experiences and other More

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