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iHeartMedia Chicago Debuts ''Brilliantly Black'' Initiative


''Brilliantly Black''
''Brilliantly Black''

iHeartMedia's WGCI-FM, V103, Inspiration 1390, 93.9 Lite FM, BIG 95.5 and 103.5 Kiss FM/Chicago have launched "Brilliantly Black" -- a community resource initiative to support local black-owned businesses, restaurants and non-profits. Each station will encourage listeners to visit its website and enter keyword "brilliant" to get more information about black-owned businesses, restaurants and community resources. The available information includes health and wellness businesses, fashion and beauty, community and faith organizations, local businesses, restaurants and more.

"I am so proud of our team who created this grassroots opportunity to support black-owned businesses," said iHeartMedia Chicago President Matt Scarano. "Everyone should do their part in supporting the black business community. I am thrilled we can use all of our stations to impact and inform Chicagoland about this much-needed community resource."

Local black-owned businesses, restaurants and organizations are also encouraged to submit their information for inclusion on each station's Brilliantly Black community resource websites.

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