Mr. Master Announces Agreement with Cumulus Media

RADIO ONLINE | Tuesday, June 30, 2020 | 12:22pm CT

Mr. Master

Mr. Master, the company behind Automation Import Manager (AIM) and a provider of workflow optimization software, has extended its partnership with Cumulus Media to include all of its 424 local stations across 87 markets. Effective immediately, Mr. Master will use its AIM software to automate Cumulus Media's network audio and compliance process, including delivery, processing and affidavit posting within 24 hours.

Mr. Master President Stu Jacobs said, "We are very excited to grow and deepen our relationship with Cumulus Media by managing their network audio and compliance workflow for all of their stations. Cumulus Media is a leader in spearheading innovation and next-generation solutions, and we are greatly looking forward to welcoming these new markets into the Mr. Master family."

Cumulus Media SVP of Revenue Strategy and Operations John Kaufman added, "We were answering a call from our markets, which were looking for a way to improve the network continuity process and save meaningful time. Mr. Master's AIM software offers a great solution for all Cumulus markets."

AIM is a work-from-anywhere software solution for traffic, continuity, production, programming and sales departments that automatically processes network spots, shows and affidavits. The software helps clients maximize ad dollars, stretch resources, minimize operational costs and utilize inventory while providing ad accountability and affidavits within 24 hours.