Home Login RADIO ONLINE RSS Facebook
Find Radio Online
AM FM HD

Advertisement

The Black Sportz Network Launches with Radio Offerings


The Black Sportz Network
The Black Sportz Network

The Black Sportz Network launches to provide broadcast radio and TV offerings for African American and urban audiences. It's the first sports network owned by a Black woman, founder and CEO DC Livers, who is the longest working Black female reporeter covering the NBA. The network plans to provide content that relies heavily on audio and radio options in addition to digital, SVOD, VOD and social media offerings.

"With so many athletes fed up with the way the mainstream media is censoring their daily protests related to Black Lives Matter, The Black Sports Network is being celebrated by players, agents and advertisers as an idea that is long overdue," said Livers.

"The support that I've gotten since it was announced that I was starting the first Black-owned and woman led sports network has been humbly," added Livers. "I've attended sports conferences like Hashtag Sports and others and I've been amazed that they often try to keep me on the outside despite the reality that I'm the longest working Black woman covering the NBA. These guys know me. They see my struggle as a Black woman in sports and they understand."

Despite past personal experience with the mainstream sports industry discriminating against her, Livers said she's willing to extend an olive branch.

"I almost feel sorry for the sports industry that thinks things will ever go back to normal. It's never going to happen. After years of counseling players on how to handle racial moments their sponsors do, it's time for us to reclaim our content. No player needs a sponsor. The sponsors need the players. I want The Black Sportz Network to have a good working relationship with the sports industry and advertisers, but we were successful in getting brands to pull ads from Facebook. We really don't need sponsors but I'm hoping we'll be able to find partners and sponsors that care about the players and not the money they can bring in for them because sports is the most watched genre on every network. Without a good relationship with the Black community, there's not a sports industry company out there that can survive," she said.

Advertisement

Latest Radio Stories

The Podcast Consumer 2024 Released by Edison Research
Edison Research
Edison Research
Podcasts have established themselves as a mainstream media platform, attracting an ever-growing and highly engaged audience, as highlighted in The Podcast Consumer 2024 report by Edison Research. Vice President Megan Lazovick presented insights in a More

KMJ/Fresno Documentary Earns Regional Emmy Nomination
KMJ-AM and FM/Fresno
KMJ-AM and FM/Fresno
"KMJ: 100 Years in the Valley," a documentary film detailing the origins and century of success of iconic Fresno, CA News/Talk outlet KMJ-AM & FM, has been nominated for a regional Emmy Award. Valley PBS CEO and filmmaker Jeff Aiello produced, More

Podbean Unveils YouTube Video to Podcast Feature
Podbean
Podbean
Podbean, a podcast hosting platform, has announced its latest feature: YouTube Video to Podcast functionality. This innovation empowers users to effortlessly convert their YouTube videos into podcasts, offering creators opportunities to extend their More
Advertisement

Educational Media Foundation CEO Todd Woods Resigns
Todd Woods
Todd Woods
Educational Media Foundation (EMF), the company behind the Christian radio networks K-Love and Air1, has announced the resignation of CEO Todd Woods. Woods will continue in an advisory role until June, with EMF board chair Tom Stultz stepping in as More

FSR Adds Vitali, Hollins and Rhodes to Weekend Lineup
FOX Sports Radio
FOX Sports Radio
FOX Sports Radio (FSR) adds FOX Sports NFL Analyst Carmen Vitali, 10-year NBA veteran and current Houston Rockets color commentator Ryan Hollins and 8-year NFL veteran and All-Pro Safety Kerry Rhodes to its weekend lineup. Effective immediately, the More

Triton Digital Releases April 2024 U.S. Podcast Ranker
Triton Digital
Triton Digital
Triton Digital releases its April, 2024 (April 1-28), U.S. Podcast Ranker. Yet again, SiriusXM Podcast Network remained in the #1 spot on the Top Sales Networks Report for the month of April, with 40.5 million Average Weekly Downloads and 13.8 More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement