Home Login RADIO ONLINE RSS Facebook
Advertisement

NAB Campaign Spotlights First-Person Storytelling


National Association of Broadcasters
National Association of Broadcasters

The National Association of Broadcasters (NAB) launches "Voices From the Field," a new digital campaign highlighting stories of local broadcasters through first-person accounts. The campaign, part of NAB's "We Are Broadcasters" initiative, will spotlight how broadcasters are using their expertise, experience and dedication to local broadcasting to serve their audiences and uplift their communities.

Using first-person storytelling features such as podcasts, video interviews and Q-and-A dialogue, "Voices From the Field" will provide a platform for subjects to describe why they became broadcasters, what makes them passionate about their career and what they love most about being a local broadcaster. The campaign will focus on local reporters, radio air talent, photojournalists, broadcast engineers, producers and editors to highlight the people responsible for delivering news, weather, emergency information and public affairs programming to local communities.

"Every day, thousands of local broadcasters work tirelessly on-air, online and behind the scenes to deliver invaluable service to their communities," said NAB President and CEO Gordon Smith. "This campaign will celebrate the real people who are providing vital information from the front lines to keep Americans safe, informed and engaged, even when they themselves are in harm's way."

Shomari Stone, general assignment reporter for Washington, DC's NBC4 (WRC-TV), is the subject of the first "Voices From the Field" story. Stone shares the moment he knew he wanted to be a broadcaster, his insights into how he views his role as a journalist and his experiences covering the January 6 attack on the U.S. Capitol Building.

New "Voices from the Field" segments will be regularly available at WeAreBroadcasters.com.

Advertisement

Latest Radio Stories

97.1 The Eagle/Dallas Afternoon Host Russ Martin Found Dead
Russ Martin
Russ Martin
Sad news out of Dallas-Fort Worth as 97.1 The Eagle afternoon host Russ Martin was found dead inside of his Frisco home a little after midnight Saturday according to the Frisco police department. Martin was 60-years-old. The cause of his death More

Entercom Unveils Enhanced Programming Leadership Structure
Entercom has announced a new programming leadership structure for its central programming team, positioning the company for further growth and increased capacity for multi-platform premium content development. "This enhanced leadership team will More

Andrew Jeffries Resigns from iHM/Los Angeles as EVP/P
Andrew Jeffries
Andrew Jeffries
iHeartMedia/Los Angeles EVP/Programming Andrew Jeffries has reigned and will exit on May 28. He's returning to New Zealand after being away for 25 years to spend more time with family and friends. According to an internal memo from iHeartMedia More
Advertisement

Midwest Communications' Skramstad Announces Retirement
Shawn Skramstad
Shawn Skramstad
Midwest Communications/Duluth, MN, Vice President and Market Manager Shawn Skramstad has announced his retirement after a 47-year radio broadcasting career. He began his career on the programming side before shifting to sales. Skramstad spent time More

FCC Adopts Report & Order on Emergency Broadband Program
In a unanimous vote, the FCC has formally adopted a Report and Order that establishes the Emergency Broadband Benefit Program, a $3.2 billion federal initiative to provide qualifying households discounts on their internet service bills and an More

KDKA-FM Extends Broadcast Partnership with Pirates
Entercom and the Pittsburgh Pirates have announced today a multiyear radio broadcast contract extension. 93.7 The Fan (KDKA-FM) will continue to be the Pirates flagship radio station, as it has since 2012, airing all Spring Training and regular More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement