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Bloomberg Business of Sports Debuts Today
RADIO ONLINE | Monday, March 1, 2021 |
Key Networks and Bloomberg Radio have announced that the sports business show Bloomberg Business of Sports will air on over 100 SportsMap Radio stations across the country beginning today. Bloomberg Business of Sports will air on SportsMap stations in all dayparts Monday through Friday and throughout the weekend.
Hosted by Michael Barr, the show takes listeners inside the business end of the sports world and explains what it means to fans and their pocketbooks. The show follows the money in the world of sports and the decisions that power the multi-billion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show reports on sports trades, salaries, endorsements, contracts, collective bargaining and more - all from an insider's perspective, and explains the money behind the final score.
"We are excited to collaborate with Bloomberg, an iconic business media organization," said David Gow, Chief Executive Officer, Gow Media and SportsMap Radio. "We think our affiliates and listeners will enjoy hearing the daily Bloomberg Business of Sports. This move reflects our commitment to providing great content, whether our own or through partnerships."
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