JVC Rebrands WECQ-FM as Rock 92.1/Fort Walton Beach

RADIO ONLINE | Monday, August 30, 2021 | 9:21am CT

JVC Media of Florida is rebranding 92.1 WECQ-FM in the Fort Walton Beach-Destin, FL market. Beginning Wednesday September 1st, 2021 at 12pm CDT, 92.1 will be known as ROCK 92.1 - The Gulf Coast Rock Alternative, playing an Active Rock format specifically formulated, designed, and cultivated to ROCK the Emerald Coast.

"Rock 92.1 - The Gulf Coast Rock Alternative is just that, an ALTERNATIVE to what the market has had over the years," explained JVC Fort Walton Beach Operations Manager Woofy Ramone. "Rock 92.1 is being built with the Emerald Coast as its focus. We're going to play a vast library of all this market's favorite Rock and guitar-driven Alternative songs. At times, we'll even throw in some regional and local music. Rock 92.1 will be local - focusing on events, charities, businesses, and organizations that benefit our community with people who live and work locally."

"There is a clear need for a locally formatted alternative to what the Emerald Coast had to listen to over the years," said JVC Florida Director of Programming Stevie DeMann. "You'll hear Foo Fighters, Van Halen, Eddie's son Wolfgang's band MAMMOTH WVH, Shinedown, The Offspring, Led Zeppelin, Incubus... there will be a HUGE playlist on ROCK 92.1. Basically, if you love it, we're going to play it."

Rock 92.1 will feature More Music Mornings from 6am-10am, Woofy 10am-2pm, and JT 2pm-7pm. Additional airstaff will be announced after the launch on Wednesday September 1st.