iHM Flips WROO/Greenville to 104-9 FOX Sports Upstate

WROO-FM

iHeartMedia flips Rock WROO-FM (Real Rock 104-9) Greenville-Spartanburg, SC to "104-9 FOX Sports Upstate," effective immediately. The station now broadcasts FOX Sports Radio's programming 24/7, outside of a weeknight program hosted by veteran South Carolina sports broadcaster Phil Kornblut.

Programming includes "Outkick The Coverage," "The Dan Patrick Show," "The Herd with Colin Cowherd," "The Doug Gottlieb Show," "The Odd Couple with Chris Broussard & Rob Parker," "The Jason Smith Show" and "The Ben Maller Show." "Sports Talk with Phil Kornblut" joins the weekday lineup in the 6-8pm.

"We're excited to bring back the FOX Sports Radio brand to the Upstate," said iHeartMedia Asheville-Greenville Senior Vice President of Programming Brian Hall. "Our listeners will have access to the best names in sports talk, plus regional coverage. It's also a natural pairing with the South Carolina Gamecocks. Game On Upstate!"

Latest Radio Stories

Larkin Named President & CEO of RCS Worldwide

Susan Larkin

RCS Worldwide has appointed Susan Larkin as President and CEO, positioning the company to expand its role in audio creation tools, media intelligence, music analytics and television operations technology. Larkin most recently served as COO at Audacy. She previously held senior leadership roles at Cox Media More

David Yadgaroff to Retire from Audacy Philadelphia

David Yadgaroff

David Yadgaroff will retire as Senior Vice President and Market Manager of Audacy Philadelphia, concluding a 36-year career with the company, according to an internal note from Audacy Regional President Mark Hannon. Yadgaroff, who began his career in programming and promotions, has led the Philadelphia More

WSSR Chicago Flips to ''Classic Pop'' as The 9-6-7

WSSR-FM Chicago

Connoisseur Media Chicago flips WSSR 96.7 to a new format branded as "The 9-6-7: Chicagoland's Classic Pop," while retaining its WSSR call letters. The new format centers on a high-energy, nostalgia-driven playlist featuring CHR hits from the 1990s and 2000s. The station's music mix includes artists such as More

Gracie Awards Honor Women Across Media Platforms

Gracie Awards

The Alliance for Women in Media Foundation (AWMF) has announced the winners of the 51st Annual Gracie Awards, recognizing women across radio, television, streaming, audio and digital media. Among this year's honorees are Abby Phillip, Oprah Winfrey, Monica Lewinsky, Rhea Seehorn, More

David Tyler Signs with Hoss Management Group

David Tyler

Veteran voice talent David Tyler has signed with Hoss Management Group for representation in radio imaging and voiceover, marking a new chapter in his more than 35-year broadcasting career. Hoss Management Group is known for representing contemporary radio imaging voices, and Tyler brings an extensive More

Radio Ads Build Brand Awareness in Joplin Study

Cumulus Media & Westwood One

A new blog post from Cumulus Media | Westwood One's Audio Active Group highlights how long-term AM/FM radio advertising helped a local Missouri business significantly boost brand awareness and growth. The post centers on Bug-A-Way Pest Control in Joplin, MO, a company that had operated for more than two More

Return to Menu

iHM Flips WROO/Greenville to 104-9 FOX Sports Upstate

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

iHM Flips WROO/Greenville to 104-9 FOX Sports Upstate

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®