Home Login RADIO ONLINE RSS Facebook
Find Radio Online
AM FM HD

Advertisement

StreamGuys Upgrades Multimedia Player with Full-Page Experience


StreamGuys has unveiled a major upgrade to its HTML5-based SGplayer multimedia player. Complementing SGplayer's existing embeddable configuration, version 3.2 offers a new full-page layout mode that provides additional ways for radio broadcasters and content producers to connect with their audiences and monetize their live streams and podcasts.

Hosted and managed by StreamGuys, SGplayer offers content providers a full-featured, multi-format media player that they can easily incorporate into their websites to present live streams and on-demand content. SGplayer 3.2's newly-redesigned, responsive user interface delivers attractive, customizable listening experiences on desktop and mobile devices while making it even easier for consumers to find and access relevant content. Tight integration with StreamGuys' SGrewind time-shifting technology allows listeners to pause, resume, and rewind live streams or jump back to the beginning of a recently-streamed show through a scrollable and searchable program guide.

New engagement buttons in SGplayer 3.2's full-page layout allow radio stations and podcasters to establish ongoing connections with their audiences. Listeners can quickly subscribe to podcasts through RSS feeds or third-party platforms such as Spotify and Apple Podcasts, while a new Share button lets listeners easily propagate player links for their favorite live streams and on-demand content on popular social media networks and community forums. Enhanced search functionality allows consumers to find podcast episodes of interest by matching keywords to descriptions. The new full-page podcast presentation design can also showcase other podcast series from the same producer alongside the current episode list, encouraging listeners to discover and engage with more of the producer's content.

Two new monetization features in SGplayer 3.2 supplement its existing support for dynamic advertising insertion. Content providers with existing e-commerce destinations can add a "Buy" button or link to the iTunes Store to allow listeners to immediately purchase products such as individual songs or albums. Customizable, clickable links can be added to live stream and podcast descriptions to take listeners to sponsors' websites, event ticket sales portals, or any other online destination the content provider wishes.

"Broadcasters and podcast publishers are constantly striving to deepen their relationships with their listeners and expand the monetization of their content beyond traditional advertising," said Eduardo Martinez, director of technology, StreamGuys. "SGplayer 3.2's new full-page layout is the result of extensive research we conducted with our customers to optimize how we help them achieve those goals. Its new interface design and features enable audio enterprises to deliver differentiated, engaging audience experiences that will keep their listeners coming back for more."

Advertisement

Latest Radio Stories

iHM/San Diego Names Taylor Jukes as SVP/Programming
Taylor Jukes
Taylor Jukes
iHeartMedia names Taylor Jukes as Senior Vice President of Programming for San Diego, effective immediately. Jukes joins from iHeartMedia/Miami, where she served as the Program Director of WHYI (Y100). She continues her role on the iHeart CHR Brand More

Brooks O'Brian Named WFMS-FM/Indianapolis PD/Afternoons
Brooks O'Brian
Brooks O'Brian
Cumulus appoints Brooks O'Brian as Program Director for Country WFMS-FM in Indianapolis. She'll also be heard in afternoon drive, airing weekdays from 3-7pm. O'Brian was previously PD for KXSN-FM and KYXY in (Sunny 98.1)/San Diego. Before that, she More

Study Finds Urban, Suburban & Rural Listening Differences
Edison Research
Edison Research
Edison Research's Share of Ear study finds that listeners from urban, suburban and rural areas (as defined by the U.S. Census) exhibit distinctively different behaviors when it comes to AM/FM radio listening, and podcast listening. As seen in the More
Advertisement

First-of-its-Kind NAB Show Welcome Session Announced
NAB Show
NAB Show
The National Association of Broadcasters (NAB) has revealed the lineup for the NAB Show Welcome Session, taking place on the Main Stage at NAB Show, April 15 at 9:30am PT. NAB President and CEO Curtis LeGeyt will lead off the event with a state of More

Premiere Promotes Tammy Ragusa to Executive Producer/CPS
Tammy Ragusa
Tammy Ragusa
Premiere Networks promotes Tammy Ragusa to Executive Producer of Premiere Prep's Country radio services, effective immediately. Based in Nashville, Ragusa will oversee the company's Country Today and True Country prep services, as well as country More

iHM, New York Jets Inks Radio and Streaming Partnership
WAXQ (Q104.3) and New York Jets
WAXQ (Q104.3) and New York Jets
The New York Jets and iHeartMedia New York have agreed to a multi-year radio and streaming partnership that establishes Classic Rock WAXQ (Q104.3)/New York as the official broadcast radio home of the New York Jets, connecting the company's listeners More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement