Home Login RADIO ONLINE RSS Facebook
Advertisement

iHM, Washington Commanders Ink 3-Year Audio Partnership


Washington Commanders
Washington Commanders

The Washington Commanders ink a new three-year partnership with iHeartMedia Washington, DC to be the team's radio broadcast partner. Beginning with the 2022 season, live gameday broadcasts will run on WBIG (BIG 100.3 FM) and will be featured on the station's website. In addition to the team's radio gameday broadcasts, the deal includes a lineup of programming across iHeartMedia DC's stations and on the iHeartRadio App, including access to archived radio broadcasts of the team's games via the Commanders channel.

"We are excited to team up with iHeartMedia as we enter our inaugural season as the Washington Commanders," said Washington Commanders President Jason Wright. "After careful consideration and a thorough evaluation process, we chose iHeartMedia to join our growing list of strategic partners because of their shared commitment, creative approach and aggressive plan for elevating the fan experience through their prioritization of our football games, content and events across their many radio and online platforms."

He added, "With the largest reach in the DMV, and as the most downloaded and streamed podcasting publisher in the United States, iHeartMedia outperforms competitors in every demographic and daypart. We feel confident this partnership will be a win for all parties involved, but especially for our fans who will benefit from expanded access and content within the DMV and beyond."

The partnership will also connect Commanders fans to iHeartMedia DC's large portfolio of talent, including air talent and artists, through in-market team and iHeartMedia events such as Commanders' Draft and Training Camp activities and iHeartMedia's WIHT (HOT 99.5)'s Jingle Ball, WMZQ-Fest, DC101-derland and WASH Holiday.

"The Washington Commanders are an iconic brand that we are excited to join forces with," said iHeartMedia Sports President Kevin LeGrett. "President Jason Wright and his team are doing great work on the branding of the Commanders and the passion fans have for this team is infectious. This is going to a powerful partnership."

"iHeartMedia DC is thrilled to announce the inaugural broadcast partnership with the Washington Commanders," added iHeartMedia Region President Aaron Hyland. "We are incredibly excited to deliver all of the live Washington Commanders action to the DMV and beyond by utilizing BIG100 and iHeartMedia's unmatched reach in broadcast, podcast, streaming audio and live events."

The partnership with the Commanders represents iHeartMedia's 18th National Football League partnership.

Advertisement

Latest Radio Stories

Urban One Dallas Realigns Three-Station Lineup
Urban One
Urban One
Urban One Dallas has announced a programming realignment across its three-station Dallas-Fort Worth cluster, including new and returning personalities at KBFB (97.9 The Beat) and KKDA (K104) and a new music direction for 105.7 KRNB. At 97.9 The Beat, Radio Hall of Famer Rickey More

K-Love Closes $2M Purchase of Former KBAY-FM
K-Love
K-Love
K-Love Inc. has closed on its $2 million acquisition of the 94.5 FM signal in Gilroy, CA, serving San Jose from Connoisseur Media, completing a transaction first announced in July. The former KBAY-FM has adopted the new call letters KJNV-FM. K-Love acquired the signal to expand its Christian radio service in More

Study: Broad Ad Reach Key to Driving Brand Growth
Cumulus Media |  Westwood One
Cumulus Media | Westwood One
New marketing research suggests advertisers looking for long-term growth should focus on reaching a broad audience rather than concentrating heavily on consumers who are already in the market to buy. The findings are highlighted in a new Cumulus Media | Westwood One Audio Active Group analysis from Pierre More
Advertisement

Mary Louise Kelly Stepping Down as NPR Host
Mary Louise Kelly (photo credit: Mike Morgan, NPR)
Mary Louise Kelly (photo credit: Mike Morgan, NPR)
Mary Louise Kelly is stepping down as co-host of NPR's "All Things Considered" and host of the network's "Sources & Methods" podcast after more than eight years in the ATC anchor chair. The week of November 2 will be Kelly's final week as co-host of "All Things Considered," while she will sign off from More

Billy Brown Returns to WKWS as Morning Host
Billy Brown
Billy Brown
Billy Brown has returned to WKWS-FM (Superstar Country 96.1 KWS) in Charleston, WV, as morning host. The move marks a return to the station for Brown, who previously spent five years at WKWS from 2017 through 2022. Most recently, he was part of the on-air lineup at crosstown WQBE. "I'm really glad to More

Radio Ads Reach Consumers Ready to Act
Katz Radio
Katz Radio
Consumers influenced by radio advertising are more likely to be planning purchases and activities across several high-value categories than consumers influenced by advertising overall, according to a new analysis from Katz Radio Group. For its latest "Sound Answers" report, Katz More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement