Edison Podcast Metrics to Debut in the UK in Q3 2023

Edison Podcast Metrics UK

Edison Podcast Metrics is being launched in the UK. The announcement was made at the Podcast Show 2023 in London. The service is unique in that it is not dependent on podcast download data, nor must podcast networks must opt into. Thousands of weekly podcast listeners are surveyed each quarter for the service, and listening behaviour is collected regardless of listening platform. The U.S. data is used by many of the biggest podcasting companies and advertising agencies.

The Edison Podcast Metrics survey research is underway now in the UK, with data from Q2 2023 being available for subscribers sometime in Q3. The same methodology is being employed in the UK as is used in the U.S. A minimum of 2,000 weekly podcast listeners in the UK age 15 or older will be included in each quarterly survey.

The following shows (listed here alphabetically) were in the Top Five podcasts among UK weekly podcast listeners from data collected in April 2023: The Diary of a CEO with Steven Bartlett, The Joe Rogan Experience, Off Menu with Ed Gamble and James Acaster, The Rest is Politics, Shagged Married Annoyed. This data reflects only a partial measurement for the quarter. A full list of the top podcasts from Q2 in rank order will be available sometime in Q3.

"We are incredibly enthusiastic about the expansion of Edison Podcast Metrics to the UK. We have seen how beneficial the data has been to those in the podcast industry in the U.S. and we are looking forward to seeing the thriving podcast community in the UK take advantage of this research," said Edison Research Senior Vice President Melissa Kiesche.

Data from Edison Podcast Metrics UK will provide show-level information on the top podcasts in the UK as well as network reach statistics. Subscribers will have the ability to analyze demographics of podcast listeners including their purchasing and consumption patterns across a wide range of consumer goods and services.

Latest Radio Stories

Andre Yancey Named Brand Manager of 102 JAMS

Andre Yancey

Audacy has named Bay Area native Andre Yancey Brand Manager of KRBQ-FM (102 JAMS) in San Francisco, where he will oversee the station's content strategy, talent, operations and branding. Yancey will continue serving as Assistant Brand Manager for WXBK-FM (94.7 The Block) in New York. "As a Bay Area More

MIW Opens Applications for Speak Up! Mentorship

Mentoring and Inspiring Women in Radio (MIW)

Mentoring and Inspiring Women in Radio (MIW) has opened applications for the fourth annual Speak Up! Mentorship Program, a year-long leadership initiative created in partnership with Media Staffing Network. Applications are being accepted through Friday, August 28. Established in honor of the late Laurie More

K-LOVE Promotes Bradshaw to HR Vice President

Tanesha Bradshaw

K-LOVE has promoted Tanesha Bradshaw to Vice President of Human Resources, expanding her leadership role within the ministry's parent organization, K-LOVE, Inc. Bradshaw, who previously oversaw employee relations across the organization, will now lead the ministry's people strategy while overseeing key human More

NAB Joins Global Radio Ready Coalition

National Association of Broadcasters (NAB)

The National Association of Broadcasters (NAB) has joined Radio Ready, a global coalition working to ensure broadcast radio remains prominent and easily accessible in the dashboards of connected vehicles. NAB becomes the first U.S.-based broadcasting organization to join the initiative, expanding Radio More

Curtis Media Closes on Coastal NC Radio Cluster

Curtis Media Group

Curtis Media Group has closed on it's previously announced acquisition of a group of North Carolina radio outlets from Capitol Broadcasting Company. The transaction includes 100kW WRMR-FM (98.7) in Jacksonville, NC; 0.8kW WMFD-AM (630) and translators W269DF-FX (101.7) and W240AS-FX (95.9) in Wilmington, More

Rodeo Radio Becomes Pasadena Rodeo Radio

KKBQ-FM-HD2 in Houston

Radio One Houston's KKBQ-HD2 has temporarily rebranded its Classic Country outlet as "Pasadena Rodeo Radio" in advance of the 77th Pasadena Livestock Show & Rodeo, scheduled for September 18-26. The station made the switch yesterday at 5pm and will continue operating under the special branding for the next More

Return to Menu

Edison Podcast Metrics to Debut in the UK in Q3 2023

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

Edison Podcast Metrics to Debut in the UK in Q3 2023

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®