Cox Media Group Tulsa Raises $1.5 Million for St. Jude

RADIO ONLINE | Wednesday, June 28, 2023 | 3:46pm CT

Cox Media Group Tulsa

Cox Media Group (CMG) Tulsa's KRAV-FM (Mix 96.5) and KWEN-FM (K95.5) partnered with St. Jude Children's Research Hospital to announce the 2023 St. Jude Dream Home Giveaway winner on Sunday, June 25. The event concluded during a live broadcast with FOX23. The three-month long campaign raised $1.5 million to further the organization's mission of curing childhood cancers and other diseases.

"Sunday was a celebration for our stations as we commemorated raising so much money with our listeners and it was a symbolic handoff of the funds to the researchers who will hopefully use it to advance treatments for children," says CMG/Tulsa General Manager Mark Shecterle.

The fundraiser launched on March 25 with the goal of breaking records and selling 15,000 tickets. Each of the tickets went into a drawing to win a home built by Shaw Homes in the Stone Canyon division in Owasso, OK. Mix 96.5 and K95.5 helped to push ticket sales through on-air sell-a-thons, promotion, early access tours to the home, live on-site broadcasts and more.

K95.5 supplied an early bird prize for the campaign. One lucky winner won a flyaway trip to see George Strait with Chris Stapleton in Tampa, FL.

2023 marks the 17th year Cox Media Group Tulsa partnered with St. Jude Children's Research hospital on this campaign. It has raised nearly $13 million for the organization during that time.