Home Login RADIO ONLINE RSS Facebook
Advertisement

iHM's B2B Podcast Network Debuts ''Brand New'' Series


''Brand New''
''Brand New''

iHeartPodcasts has announced the launch of a new bi-weekly, 10-episode series "Brand New," co-produced by iHeartMedia and Brand New Labs. From iHM's B2B Podcast Network, "Brand New" shifts from the interview format of most business, marketing and media podcasts and instead invites listeners in on a lively conversation between two of the marketing industry's most dynamic and well-connected leaders: Marisa Thalberg and Steven Wolfe Pereira.

The c-suite co-hosts, who are also close friends, will tackle trending topics in the world of technology, entertainment, advertising, media and marketing, particularly through the lens of brands and the people powering them.

"Podcasts are becoming the go to platform for marketers who want to stay current," said iHeartMedia Chief Marketing Officer Gayle Troberman. "As the No. 1 podcast network, iHeart is excited to have Marisa and Steven join our growing suite of must-listen business podcasts."

Marisa Thalberg and Steven Wolfe Pereira will serve as creators and executive producers for the podcast. David Thalberg, Nuria Santamaria Wolfe and Joseph Salvia will also serve as executive producers for Brand New Labs.

Advertisement

Latest Radio Stories

Smith Named BFOA Broadcast Personality of the Year
Stephen A. Smith
Stephen A. Smith
Stephen A. Smith will receive the inaugural "Broadcast Personality of the Year Award" from the Broadcasters Foundation of America during the organization's annual gala on Monday, March 9, at the Plaza Hotel. The BFOA Gala is the foundation's primary fundraiser, supporting broadcasters facing financial More

MediaCo Launches Sigma Audio Networks for Multicultural Ads
MediaCo
MediaCo
MediaCo Holding Inc. has announced the launch of Sigma Audio Networks LLC, a new multicultural audio network designed to modernize how advertisers reach America's rapidly growing diverse audiences. Built on the foundation of MediaCo Holding Inc.'s presence across Hispanic, Black, More

Study: Podcasts Reach Viewers Lost to Ad-Free Streaming
Cumulus Media | Westwood One
Cumulus Media | Westwood One
A new analysis from Cumulus Media | Westwood One and Signal Hill Insights underscores podcasts as a key channel for advertisers trying to reach consumers increasingly elusive to traditional television advertising. The findings are drawn from the Fall 2025 installment of the Podcast Download series, based More
Advertisement

Joe Concha Launches Weeknight Show via Red Apple Audio
Joe Concha
Joe Concha
Red Apple Audio Networks will launch a new weekday evening program hosted by Joe Concha, expanding its talk lineup with Concha At Night. The show will air Monday through Friday from 9-10pm ET and will be available to stations nationwide beginning January 26. The program debuted earlier this month in New More

Live 105 Named BARHOF Legendary Station of the Year
KITS-FM (Live 105) San Francisco
KITS-FM (Live 105) San Francisco
KITS-FM (Live 105) San Francisco has been selected as the Bay Area Radio Museum and Hall of Fame's (BARHOF) 2026 Legendary Station of the Year. The honor will be presented during a ceremony on January 30 at the California Historical Radio Society in Alameda. Launched in 1986, Live More

Nielsen: Black Culture Drives Media, Sports & Buying Power
Nielsen
Nielsen
Black audiences continue to shape culture, media consumption, and consumer behavior, according to Nielsen's 2026 Diverse Intelligence Series: The Black Influence, marking the report's 15th anniversary. The study finds that authentic representation is no longer optional for brands More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement