Home Login RADIO ONLINE RSS Facebook
Advertisement

Cumulus/Shreveport Implements Massive Water & Food Giveaway


Cumulus Free Water Giveaway
Cumulus Free Water Giveaway

Cumulus Media's Shreveport, LA, stations have stepped up to implement a massive water and food giveaway for area residents impacted by severe storms early Friday morning, June 16. The storms left most of the Shreveport-Bossier City area without electricity, resulting in limited availability of food due to spoilage and extreme heat conditions. By Monday, June 19, over 100,000 people were still without power from the storm, which was described as having hurricane-level impacts, including heavy winds that snapped trees and downed power lines.

Within 48 hours of the storms' impact, Cumulus Shreveport and its five stations, came to the aid of their neighbors across the area, distributing over 1,000 cases of water and over $4,500 worth of food gift certificates to residents in need. Partnering with Music Mountain Water and area restaurants, the effort helped more than 1,000 families in Shreveport-Bossier City.

Cumulus Shreveport Vice President/Market Manager Tish Boden said, "We thank our incredible team members and our amazing partners at Music Mountain Water, along with generous area restaurants and businesses, for their contributions and work in successfully implementing this massive community water and food distribution - all within 48 hours of the storm's impact."

Boden noted, "In just 24 hours of promotion across our stations, we had over 2,000 people come to pick up desperately needed water and food. Together, we helped our neighbors feed their families when the area was still shrouded in darkness. I am so proud of what we were able to achieve together for our community and I thank everyone involved for their tremendous efforts. Cumulus Shreveport will always be there for our community."

Advertisement

Latest Radio Stories

Chuck Damico Named PD of Philadelphia's WXTU
Chuck Damico
Chuck Damico
Beasley Media Group has named Chuck Damico Program Director of WXTU-FM in Philadelphia following the retirement of longtime Brand Manager and Program Director Mark "Razz" Radziewicz. Damico officially assumes the role on May 23. He currently serves as Program Director for Rock WMMR-FM and WMGK-FM, where he More

CRS360 Session Focuses on In-Car Radio Measurement
CRS360
CRS360
Country Radio Broadcasters has released the latest installment of its CRS360 educational series, featuring a presentation focused on in-car radio measurement and listener analytics. The session, titled "DTS Autostage: The End Of The Measurement Guessing Game," is now available on More

Triton Digital Expands Sounder.AI Integration
Triton Digital
Triton Digital
Triton Digital announced an expanded integration of its Sounder.AI contextual targeting and brand suitability tools within The Trade Desk programmatic advertising platform, aimed at improving podcast ad targeting and campaign optimization. The enhanced integration gives More
Advertisement

Gracie Awards Celebrate Women Reshaping Media
Gracie Awards
Gracie Awards
The Alliance for Women in Media Foundation celebrated its 75th anniversary with the presentation of the 51st Annual Gracie Awards at the The Beverly Wilshire, honoring women across journalism, entertainment, sports, podcasting, and digital media. Hosted by two-time Emmy-nominated More

Entravision Ends Cooperation Pact With Ulloa Family
Entravision
Entravision
Entravision Communications Corporation has mutually agreed with Alexandra Seros and related family trusts to terminate a cooperation agreement originally established in 2023 following the death of former Chairman and CEO Walter Ulloa. The company disclosed the decision in a Form 8-K filing with the U.S. More

Radio Hall of Fame Announces 2026 Inductees
Radio Hall of Fame
Radio Hall of Fame
The Museum of Broadcast Communications has announced the eight inductees selected for the 2026 Radio Hall of Fame class. The inductees will be honored during the 2026 Radio Hall of Fame induction ceremony scheduled for Thursday, October 8. The 2026 class includes Boomer Esiason, More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement