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MBA Sound Bites to Name Pebbles Broadcaster of the Year


Pebbles
Pebbles

The Massachusetts Broadcasters Association (MBA) will hold its 12th annual Sound Bites event on November 16 and name Hot 96.9 personality Pebbles as Broadcaster of the Year. Sound Bites is the association's annual learning, meeting and mingling event which combines seminars, networking, industry speakers, dinner, entertainment, and awards along with the annual meeting of the members. The event will be emceed by longtime radio host for WBZ-AM/Boston Jordan Rich.

Leading the sales seminar is Pat Bryson. Bryson will present "Creating the Bespoke Suit (Campaign)" aimed at radio and television sellers and managers. The session likens the sales process to a tailor expertly crafting a suit to fit his or her client.

After a networking reception, highlights of the Sound Bites dinner program include the annual meeting of the association, a legislative update from Senior Vice President of Government Relations at the National Association of Broadcasters, Josh Pollack, plated dinner, comedy from the incomparable Jimmy Dunn, and the 2023 Sound Bites Awards.

Now in its twelfth year, the Sound Bites Awards received 260 entries from member radio and television stations, with winners highlighting the excellent work done each year by local broadcasters in Massachusetts.

Capping the night, the MBA will name Hot 96.9 personality Pebbles, as its 2023 Broadcaster of the Year. The Broadcaster of the Year Award is the association's highest honor and recognizes an industry leader that displays an outstanding commitment to his/her job and community, while showing an unwavering dedication to the evolution of broadcasting.

Pebbles has been a staple of mornings on Boston radio since 1988 on WILD-AM, Jam'n 94.5, and Beasley Media's Hot 96.9. The two-time Gracie Award winner isn't just committed to great morning radio, focusing on "the importance of helping others, and using [her] voice to make a difference."

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