Subaru Introduces SiriusXM with 360L to Vehicle Lineup

RADIO ONLINE | Tuesday, April 9, 2024 | 3:05pm CT

SiriusXM

SiriusXM and Subaru of America have announced that SiriusXM with 360L is now available on 2023 model year and newer Ascent, Legacy and Outback, as well as 2024 Crosstrek, Impreza and WRX.

"SiriusXM brings listeners closer to the music, sports and talk content they love and SiriusXM with 360L delivers to drivers even more content and a truly enhanced and personalized listening experience for every driver," said SiriusXM Senior Vice President and General Manager of Automotive Partnerships Gail Berger. "We are proud of our work with Subaru to make SiriusXM with 360L available in several new models and to enable our enhanced audio entertainment experience via an update to a large number of vehicles already on the road."

Customers purchasing or leasing a new Subaru Ascent, Crosstrek, Impreza, Legacy, Outback or WRX will have access to SiriusXM with 360L. In addition, nearly 500,000 existing owners of 2023-24 model year vehicles are expected to be able to receive an over-the-air update enabling the expanded offering from SiriusXM. This update is currently available and will be rolled out to qualifying vehicles over the next few months.

"Subaru drivers have enjoyed access to SiriusXM for many years, and we are excited to bring the latest generation of the service to so many of our current and future customers," said Subaru of America Vice President of Connected Vehicle Business Amy Sgrignoli.