Home Login RADIO ONLINE RSS Facebook
Advertisement

Jacobs Media Announces Jacobs D.R. for Stations


Jacobs D.R.
Jacobs D.R.

Jacobs Media announces the creation of Jacobs D.R. -- a package of consulting services that provides a comprehensive program of ground-level services to help broadcasters grow digital revenue. Jacobs D.R. customized services include the creation of a digital sales strategy, budgeting and pricing tactics, targeted sales training, and direct implementation based on each client's needs.

Jacobs Media's President Fred Jacobs remarked, "For four decades, our company has been dedicated to providing media clients a suite of services -- programming, digital, and sales -- to ensure success. Being able to provide stations with a next-level solution in-line with where revenue is going is the next step in our evolution."

According to BIA Kelsey's projections for 2025, "Digital platforms, particularly radio digital, are set to drive future growth. While OTA radio might see a slight decline of 1.6%, radio digital is expected to grow 4.2%."

Jacobs Media VP/General Manager Paul Jacobs commented, "Everyone knows where the revenue puck is moving, and our charge is to enable broadcasters to capture a piece of this growth to ensure their success and sustainability as long-term digital marketing solutions."

Jacobs D.R. is being led by Director of Digital Revenue and AI Chris Brunt. For the past fifteen years, Brunt served as Digital Content Director and then Digital Sales Manager for Beasley Detroit.

"For all of the years I've been involved in the digital space, I've never seen the importance of revenue generation as robust as it is today," said Brunt. "Stations need new revenue, but any successful program requires a strategy, training, and expertise. You just can't be successful doing 'random acts of digital.' Jacobs D.R. is designed to help stations just starting out or need to re-tool their digital revenue program."

Advertisement

Latest Radio Stories

Pillar Media Names Tim Hager as Chief Operating Officer
Tim Hager
Tim Hager
Pillar Media appoints veteran media executive Tim Hager as its new Chief Operating Officer. In his new role, Hager will oversee operations for Pillar Media's group of stations, including WAWZ (Star 99.1) in New Jersey, WAKW (Star 93.3) in Cincinnati and KSRC (Star 101.5), KFCO (The New Flo 107.1) & KPOF More

Hamilton's ''War of the Roses'' Gets Animated Makeover
''War of the Roses''
''War of the Roses''
WKTU (103.5 KTU) "The Beat of New York" is bringing its infamous relationship drama to screens with the premiere of War of the Roses, a new animated series based on Sean "Hollywood" Hamilton's long-running radio segment. The series debuts July 24 and is now streaming the official trailer at More

KMOX Extends Partnership with St. Louis Cardinals
KMOX-FM & St. Louis Cardinals
KMOX-FM & St. Louis Cardinals
Audacy has announced a multi-year extension of its broadcast partnership with the St. Louis Cardinals, keeping KMOX (104.1 FM and 1120 AM) as the flagship home for Cardinals baseball. Under the renewed deal, KMOX will continue to air play-by-play coverage of all regular season, postseason, and More
Advertisement

Hannah Brummer Named 2025 MIW Programming Mentee
Hannah Brummer
Hannah Brummer
Mentoring and Inspiring Women in Radio (MIW) has selected Hannah Brummer, also known as Hannah B, as the recipient of its 2025 Elevating Women in Programming Mentorship -- a year-long initiative aimed at advancing women in radio programming roles. Now in its seventh year, the mentorship connects rising More

NABLF Celebrates 25 Years of Broadcast Leadership Training
NAB Leadership Foundation (NABLF)
NAB Leadership Foundation (NABLF)
The NAB Leadership Foundation (NABLF) has announced the graduation of the 2025 class of its Broadcast Leadership Training (BLT) program, marking the program's 25th anniversary and bringing the total number of alumni to 432. Designed as an executive MBA-style initiative, the BLT More

iHeart Remains #1 in June Podtrac Rankings
Podtrac
Podtrac
The June 2025 Podtrac rankings reveal a modest contraction in podcast consumption across the U.S., with all measured publishers reporting declines in unique monthly audience (UMA) from May. iHeartMedia maintained its dominant lead as the top podcast publisher, with its iHeart Audience Network drawing More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement