KZPT (99-7 The Point) Launches a Custom TM Hot AC Jingle

RADIO ONLINE | Thursday, November 14, 2024 | 5:57pm CT

TM Studios

KZPT (99.7 The Point) in Kansas City, known for its "The 90's to Now" format, has debuted a new custom jingle package from TM Studios. The new offering, TM 12-Pack Hot AC Vol. 2, is a follow-up to the studio's first Hot AC 12-Pack launched in 2021, and it's aimed at adding fresh branding for Hot AC and Adult CHR formats.

99.7 The Point Program Director JR Ammons expressed enthusiasm for the new sound, saying, "We turned to TM to refresh the sound of 99.7 The Point, and they knocked it out of the park! We're loving the new jingles - they fit today's Hot AC music perfectly and people are already singing them."

According to TM Studios' Creative Director and COO, Dave Bethell, the jingle package is crafted to create a strong sonic brand that aligns with listener preferences. Bethell commented on the strategic value of a well-designed audio identity, noting, "Jingles are the most effective way to connect with listeners."

While only recently launched, TM 12-Pack Hot AC Vol. 2 is already airing on 15 stations across three countries. The package includes multiple melody options and is now available for syndication.