WRXS (Pure Oldies 106.9) Launches Non-Stop Christmas Music

WRXS-FM (Pure Oldies 106.9) in Milwaukee

Milwaukee's WRXS-FM (Pure Oldies 106.9) is launching its annual tradition of festive programming with "WRXS-mas," offering a dedicated lineup of classic holiday music. Beginning today, November 22, WRXS-mas will feature non-stop Christmas songs and carols from iconic artists such as Bing Crosby, Elvis Presley, Frank Sinatra, Perry Como and Dean Martin.

The station promises to transport listeners back to the nostalgic sounds of their childhood holidays, airing the festive programming daily through Christmas and beyond.

This year, WRXS is also giving listeners a chance to win a limited-edition Pure Oldies 106.9 Christmas ornament by registering on the station's website at pureoldies1069.com.

WRXS-mas is presented in partnership with Stein's Garden & Home, the Milwaukee Repertory Theater's production of A Christmas Carol, and the Wild Lights display at the Milwaukee County Zoo.

Latest Radio Stories

Cumulus Names Bill Smith VP/Market Mgr in Oxnard

Bill Smith

Cumulus Media has appointed William E. "Bill" Smith as Vice President and Market Manager for its Oxnard-Ventura, CA, operations. Smith joins Cumulus from American General Media, where he served as General Manager of its Bakersfield stations. His previous experience includes roles as Local Sales Manager for More

Gator Harrison Named K-LOVE Chief Media Officer

Gator Harrison

K-LOVE has named Gator Harrison as Chief Media Officer, overseeing the K-LOVE and Air1 radio networks, as well as live events and partnerships. Harrison joins the organization after a nearly 40-year career in radio, most recently serving as Senior Vice President of Programming at iHeartMedia. His background More

S&P: Podcast Listening Jumps as Video Drives Growth

S&P Global Market Intelligence

Podcast consumption in the U.S. continues to expand, with nearly 60% of online adults now reporting they listen to podcasts, according to a new analysis from S&P Global Market Intelligence. The report shows a 10-percentage-point increase in early 2026, driven in part by the growing influence of video podcast More

Bleav Adds Alvarez, Waller to Ad Leadership

Maryann Alvarez and Gretchen Waller

Bleav has expanded its advertising leadership team with the hiring of Maryann Alvarez (far left) and Gretchen Waller as Directors of Partnerships. Alvarez and Waller will be responsible for developing partnerships with brands and agencies, while driving sponsorship, advertising More

Bazi Kanani Named Host of CPR's Morning Edition

Bazi Kanani

Colorado Public Radio (CPR) has named Bazi Kanani as the new local host of its weekday broadcast of Morning Edition. Kanani, who joined CPR in 2024 as a host and reporter, will begin her new role April 27, airing weekdays from 4-9am. Kanani said the program has long been part of her daily routine, adding More

Ruth Presslaff Named MIW 2026 Trailblazer

Ruth Presslaff

Mentoring and Inspiring Women in Radio has named Ruth Presslaff as the recipient of its 2026 Frances Preston Trailblazer Award, recognizing her leadership and long-standing contributions to advancing women in radio. The honor, MIW's highest accolade, was presented during the NAB Show 2026 on April 20. More

Return to Menu

WRXS (Pure Oldies 106.9) Launches Non-Stop Christmas Music

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

WRXS (Pure Oldies 106.9) Launches Non-Stop Christmas Music

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®