Home Login RADIO ONLINE RSS Facebook
Advertisement

Cumulus Integrates AI-Powered Spec Spot Production Tech


Cumulus Media
Cumulus Media

Cumulus Media has expanded its suite of creative resources with the introduction of SPECai, an AI-powered spec spot production tool. The award-winning technology is now part of Cumulus Creative Concierge, the company's full-service creative resource for advertisers.

By incorporating SPECai, Cumulus Media aims to enhance the capabilities of its local advertising executives, blending AI-driven efficiency with expert-led creative production. The AI tool generates fully produced spec spots in both English and Spanish, including regional accents, allowing account executives to quickly deliver high-quality, engaging ads to advertisers.

"Creative is the key to successful advertising, and SPECai gives our sales teams a powerful tool to bring ideas to life instantly," said Dave Milner, President, Operations, Cumulus Media. "By generating high-quality spec spots in seconds, AI helps advertisers quickly hear how their message could sound on our stations. At the same time, our full-service creative team continues to craft custom campaigns designed for maximum impact."

He added, "Together, these resources ensure that our advertisers get the best of both worlds-speed and innovation through AI, plus expert-driven storytelling that makes their brand stand out."

Advertisement

Latest Radio Stories

Audacy Ups Tatjana Deegan to Senior VP/MM in Austin
Tatjana Deegan
Tatjana Deegan
Audacy promotes Tatjana Deegan to Senior Vice President and Market Manager of its Austin cluster. In her expanded role, Deegan will oversee the company's portfolio of brands in the market, including KAMX-FM (Mix 94.7), KJCE-AM (Talk Radio 1370), KKMJ-FM (Majic 95.5) and KKMJ-HD3 (Austin 95.9 Texas Country). More

Gomez Condemns Senate Vote to Defund Public Media
FCC Commissioner Anna M. Gomez
FCC Commissioner Anna M. Gomez
FCC Commissioner Anna M. Gomez strongly criticized the Senate's recent vote to eliminate federal funding for public media, calling it a politically motivated effort to silence independent journalism and warning of severe consequences for small and rural communities. In a sharply worded statement, More

FCC to Launch Sweeping Review of EAS at August Meeting
The Federal Communications Commission (FCC) will consider a major overhaul of the nation's emergency alert systems at its August 7 Open Meeting, marking the most comprehensive review of U.S. alerting infrastructure in more than three decades. The FCC plans to vote on a Notice of More
Advertisement

WINS Journalists Press Audacy for Safety Protections
1010 WINS-AM in New York
1010 WINS-AM in New York
Journalists at New York's 1010 WINS, the nation's longest-running all-news radio outlet, are demanding stronger safety measures and job protections from parent company Audacy as contract negotiations near a key deadline, reports Deadline. On Thursday, members of the Writers More

Senate Votes to Eliminate Public Broadcasting Funds
U.S. Senate
U.S. Senate
In a dramatic overnight session, the U.S. Senate voted to approve legislation that fully eliminates federal funding for the Corporation for Public Broadcasting (CPB), marking the first time since its founding in 1967 that the organization faces a budget of zero. The House is expected to pass the bill More

NYSBA Hall of Fame Announces 2025 Inductees
New York State Broadcasters Association
New York State Broadcasters Association
The New York State Broadcasters Association has announced six new members of its Hall of Fame, set to be officially inducted during a luncheon ceremony at the Rainbow Room in New York City on October 22. This year's honorees include broadcasters from both television and radio, but among the standouts are two More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement