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Flightpath and YEA Networks Forge New Partnership
RADIO ONLINE | Sunday, March 23, 2025 |
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Flightpath, a provider of predictive analytics for on-demand media, enters a new partnership with YEA Networks, aiming to enchance the monetization of podcast content. This collaboration will integrate Flightpath's forecasting tools into YEA Media Group's podcast portfolio, providing them with advanced capabilities to boost profitability and streamline operations.
Flightpath's technology offers podcast networks precise visibility into future inventory and campaign performance, which empowers their sales and operations teams to maximize monetization opportunities and achieve consistent results for advertisers. The advanced predictive analytics, including trusted availability forecasts and campaign performance predictions, are designed to help networks like YEA unlock new revenue streams and enhance operational efficiencies.
YEA Networks, known for its diverse podcast lineup, will leverage Flightpath's analytics to obtain deeper insights into inventory and campaign metrics. This integration aims to scale YEA Media Group's operations effectively and offer advertisers more targeted and effective advertising solutions.
"We're thrilled to partner with Flightpath and bring the power of predictive analytics to our podcast network," stated Shawn Nunn, President of YEA Media Group. "This collaboration not only enhances our ability to serve our clients more effectively but also allows us to work with a company that truly understands the nuances of our business. Flightpath's tailored solutions will help us navigate our unique challenges and unlock new opportunities for growth."
Laurie Belleau, Chief Revenue Officer at Flightpath, also expressed enthusiasm about the partnership, stating, "We couldn't be more excited about this partnership with YEA Networks. At Flightpath, we don't believe in one-size-fits-all solutions - we take a hands-on, collaborative approach, ensuring our technology aligns with each partner's strategy and goals. Our team is fully committed to supporting YEA Networks in streamlining their operations, maximizing revenue, and laying the groundwork for continued growth and future expansion."
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