Home Login RADIO ONLINE RSS Facebook
Advertisement

Flightpath and YEA Networks Forge New Partnership


Flightpath and YEA Media Group
Flightpath and YEA Media Group

Flightpath, a provider of predictive analytics for on-demand media, enters a new partnership with YEA Networks, aiming to enchance the monetization of podcast content. This collaboration will integrate Flightpath's forecasting tools into YEA Media Group's podcast portfolio, providing them with advanced capabilities to boost profitability and streamline operations.

Flightpath's technology offers podcast networks precise visibility into future inventory and campaign performance, which empowers their sales and operations teams to maximize monetization opportunities and achieve consistent results for advertisers. The advanced predictive analytics, including trusted availability forecasts and campaign performance predictions, are designed to help networks like YEA unlock new revenue streams and enhance operational efficiencies.

YEA Networks, known for its diverse podcast lineup, will leverage Flightpath's analytics to obtain deeper insights into inventory and campaign metrics. This integration aims to scale YEA Media Group's operations effectively and offer advertisers more targeted and effective advertising solutions.

"We're thrilled to partner with Flightpath and bring the power of predictive analytics to our podcast network," stated Shawn Nunn, President of YEA Media Group. "This collaboration not only enhances our ability to serve our clients more effectively but also allows us to work with a company that truly understands the nuances of our business. Flightpath's tailored solutions will help us navigate our unique challenges and unlock new opportunities for growth."

Laurie Belleau, Chief Revenue Officer at Flightpath, also expressed enthusiasm about the partnership, stating, "We couldn't be more excited about this partnership with YEA Networks. At Flightpath, we don't believe in one-size-fits-all solutions - we take a hands-on, collaborative approach, ensuring our technology aligns with each partner's strategy and goals. Our team is fully committed to supporting YEA Networks in streamlining their operations, maximizing revenue, and laying the groundwork for continued growth and future expansion."

Advertisement

Latest Radio Stories

Skyview Networks Makes Executive Leadership Changes
Andrew Kalb
Andrew Kalb
Skyview Networks has announced a series of executive leadership changes and a key new hire as the company restructures its organization to support future growth, improve operational alignment and strengthen its strategic focus. The changes, announced by President, CEO and Chairman Steve Jones during a More

Audacy to Receive $20 Million for St. Louis Cluster
Audacy
Audacy
Audacy will receive $20 million for the sale of its six-station St. Louis radio cluster to Hoffmann Media Group, according to an asset purchase agreement filed with the Federal Communications Commission. The filing provides the first public disclosure of the transaction's financial terms since the More

Study: AM/FM Radio Key to Reaching Dodge Drivers
Cumulus Media | Westwood One
Cumulus Media | Westwood One
Cumulus Media | Westwood One's Audio Active Group says AM/FM radio remains the dominant advertising platform for reaching both current Dodge owners and prospective buyers, according to a new analysis of Edison Research's latest "Share of Ear" data. In a new blog post, Pierre Bouvard examines listening More
Advertisement

Case Study Shows Magellan AI Boosts Audio Campaign ROI
Magellan AI
Magellan AI
A new case study from Magellan AI highlights how performance marketing agency Direct Results used the company's measurement and verification platform to improve campaign performance, streamline workflow and increase digital audio investment for clients. Direct Results, More

Vuhaus Group Adds The SoCal Sound Los Angeles
KCSN (The SoCal Sound) in Los Angeles
KCSN (The SoCal Sound) in Los Angeles
VuHaus Group has added KCSN (The SoCal Sound) in Los Angeles as its newest affiliate, expanding the public media music network's national platform for local artist discovery and performance content. The SoCal Sound now has a dedicated page on the NPR Live Sessions website, where More

Tony B Returns to B101.5 for Afternoon Drive
Tony B
Tony B
Hot AC WBQB-FM (B101.5) in Fredericksburg, VA, has named veteran local broadcaster Tony Bennett, aka Tony B, as its new afternoon host. He will debut from 3-7pm on Monday, July 20. Tony B succeeds longtime afternoon personality Trapper Young, who last month moved to mornings on co-owned More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement