KABC Becomes Home of UCLA Bruins Football & Basketball
| RADIO ONLINE | Thursday, August 21, 2025 | 3:06pm CT |
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 UCLA Bruins Audio Network |
Cumulus Media's KABC (Talk Radio 790) inks a multi-year agreement with UCLA Athletics to become the official radio broadcast home of UCLA Bruins football and men's basketball. Under the deal, KABC will serve as the flagship outlet of the UCLA Bruins Audio Network, with coverage also available on SiriusXM and the KABC app.
In addition to carrying the full slate of Bruins football and men's basketball, KABC will air four UCLA women's basketball games this winter and 28 weekly editions of the Bruin Insider Show. The program, airing Thursdays at 7 p.m., features exclusive interviews and insights on UCLA football, men's basketball, and other Bruins sports.
"With KABC's powerhouse signal and UCLA's legacy teams, Southern Californians will get some of the best in sports programming starting Fall 2025," said Luis Segura, Program Director of KABC. "We are tremendously excited to partner with UCLA as the new official broadcast home of Bruins football and men's basketball and look forward to turning up the volume on Bruins coverage for our passionate listeners and Southern California sports fans."
