Auddia Launches Discovr Radio AI Promotion Platform

RADIO ONLINE | Tuesday, January 20, 2026 | 10:38am CT

Auddia

Auddia Inc. has launched Discovr Radio, an AI-powered platform designed to connect artists and labels with radio streaming audiences through targeted music discovery. The platform is scheduled to go live January 20, beginning with a pilot group of roughly 300 customers. Auddia said additional artists and labels will be onboarded weekly, with expansion tied to user growth on the company's faidr app.

Discovr Radio allows artists and labels to place music directly into AM/FM radio streaming feeds during traditional advertising slots. Using Auddia's proprietary AI Placement Engine, the system matches songs to listeners based on contextual, behavioral, and listening data, with the goal of delivering guaranteed plays while maintaining a continuous listening experience.

Theo Romeo, Auddia's chief marketing officer, said the launch marks a shift from concept to active deployment, offering artists measurable exposure while presenting listeners with music aligned to their preferences.

At launch, Discovr Radio is integrated exclusively within the faidr app, which serves as the platform's initial distribution partner. Listeners can interact with Discovr-inserted tracks by liking or disliking songs, viewing artist profiles, and exploring new music without interrupting playback.

The platform also includes an Artist Portal that provides campaign analytics and engagement metrics, including total and partial plays, skips, listener reactions, geographic and station-level data, and cost-per-play reporting.

Auddia CEO Jeff Thramann said the company aims to balance the interests of listeners, artists, and radio operators by combining AI-driven placement with guaranteed plays and transparent performance data, positioning Discovr Radio as a scalable discovery tool within the radio streaming ecosystem.