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Layfield Named VP of Programming at iHeart in Louisville


Christopher Layfield
Christopher Layfield

iHeartMedia Louisville has named Christopher Layfield as Vice President of Programming, overseeing content strategy for the market's nine stations across music, talk and news formats.

In the role, Layfield will lead programming and digital content efforts aimed at driving audience growth and engagement. He will report to Kristy Beebee, Area President for iHeartMedia Louisville.

Beebee said Layfield brings a strong background in leadership and programming strategy, adding that his experience will help strengthen the company's brands and deepen connections with listeners in the Louisville market.

Layfield joins from Cumulus Media, where he most recently served as Senior Vice President of Programming for Indianapolis. His previous experience also includes program director roles at stations in Charlotte, St. Louis and Richmond for iHeartMedia.

Layfield said he looks forward to working with the Louisville team to continue building on the market's programming success, citing opportunities for creativity, collaboration and innovation across the station group.

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