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''Body By Jake'' Launches 24/7 iHeart Radio Channel


Body By Jake Radio
Body By Jake Radio

Fitness personality Jake Steinfeld, known as "Body By Jake," has partnered with iHeartMedia and Universal Music Enterprises (UMe) to launch a new 24-hour digital radio channel, Body By Jake Radio, debuting May 11.

The free channel, available on the iHeartRadio app, blends music with motivational content focused on fitness, mental health and overall wellbeing. Its launch coincides with Mental Health Awareness Month.

Body By Jake Radio features Steinfeld along with contributors from the fitness and mental health communities, offering lifestyle and longevity tips alongside a mix of upbeat and inspirational music. The programming is designed to match different parts of the day, with energizing content in the morning, sustained motivation through the afternoon and more relaxed segments in the evening.

Steinfeld, a longtime figure in fitness media, said the channel extends his "Don't Quit!" philosophy into a new format. "Like I've done all my career, we're bringing something to the radio landscape that's never been done before - motivation and inspiration inside the fabric of the best music on the planet," he said.

Steinfeld has been credited with helping pioneer fitness programming across multiple platforms, including early exercise segments on CNN, the launch of FitTV, and the development of on-demand fitness television services.

iHeartMedia President of Programming Operations and Digital Music Jon Zellner said the partnership brings Steinfeld's experience to a broader audience. UMe Chairman Bruce Resnikoff added that the channel combines the company's music catalog with programming focused on mental health and wellness.

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