MIW Webinar Focuses on AI for Radio Sales

RADIO ONLINE | Monday, June 8, 2026 | 11:33am CT

Mentoring and Inspiring Women in Radio (MIW)

Mentoring and Inspiring Women in Radio (MIW) will host a free webinar exploring the growing role of artificial intelligence in radio sales on July 15.

The session, entitled "AI in Radio Sales: Work Smarter, Sell More," is scheduled for Wednesday, July 15, at 2 p.m. ET and is designed for radio sellers, managers and broadcast professionals interested in learning how AI can improve productivity, prospecting, proposal development and campaign performance.

Moderated by MIW Board Member and Webinar Committee Chair Meg Dowdy, the interactive webinar will feature a panel of industry executives currently using AI tools in sales, management and digital media operations. Panelists include Kelli Frieler, CEO of Vibrant Impact and Director of Digital for Guaranty Media; Nancy Abramson, Senior Vice President of Affiliate Sales & Content for Compass Media Networks; and Dara Kalvort, Vice President of Digital Sales & Strategy for StreamGuys.

MIW Board President Sheila Kirby said AI is already changing how broadcasters work and interact with clients. "Artificial intelligence is no longer a future concept, it is already reshaping how radio professionals work, sell, and serve their clients," Kirby said. "This webinar is designed to help broadcasters cut through the noise, understand what tools are available today, and learn practical ways to work more efficiently and effectively."

Topics will include using AI to create proposals, pitches and spec spots; researching prospects; improving sales outreach; analyzing campaign performance; and implementing AI strategies within sales organizations. The webinar will also feature a "Try This Tomorrow" segment, where panelists will recommend beginner-friendly AI tools attendees can begin using immediately.

Dowdy said the session is intended for broadcasters at all experience levels and requires no prior AI knowledge.

"The professionals who learn how to use these tools effectively will gain a significant advantage in productivity, client service, and revenue generation," Dowdy said. "Our goal is to help attendees walk away with ideas they can put into practice immediately."

Registration for the webinar is free. Click here to register.