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Audacy Partners with Bunnie Xo for Dumb Blonde


Dumb Blonde
Dumb Blonde

Audacy has entered into a partnership with creator and #1 New York Times bestselling author Alisa "Bunnie Xo" DeFord to exclusively handle sales and distribution for her "Dumb Blonde" podcast. The agreement expands Audacy's portfolio of entertainment and women's lifestyle programming while providing the podcast with additional opportunities to grow its audience and advertising business across platforms.

"Dumb Blonde" features Bunnie Xo and her guests discussing relationships, trauma, embarrassing experiences and other aspects of their personal lives. Previous guests have included Dolly Parton, Jon Bon Jovi, Denise Richards, Sharon Osbourne, Bam Margera, Elle King, Miranda Lambert, Joel Madden, Wiz Khalifa and Machine Gun Kelly.

"What started as a little girl's love for radio has grown beyond anything I could've imagined," said Bunnie Xo. "I'm so proud to announce a partnership with Audacy, one of America's largest multiplatform audio networks."

She added, "As our newest season begins, I'm endlessly grateful for every soul who has trusted me with their story. Here's to proving people wrong, breaking ceilings, and reminding women everywhere that anything is possible when you set your soul on fire and refuse to let go."

"Bunnie Xo is unapologetically herself, and she's built something truly special with 'Dumb Blonde,'" said Audacy Head of Podcasts Leah Reis-Dennis. "Her raw, hilarious, and deeply authentic conversations have established the show as one of the most fun and of-the-moment destinations for comedy and women's lifestyle fans."

Reis-Dennis said Audacy plans to expand the podcast's reach across platforms while developing new opportunities for advertisers seeking to reach Bunnie Xo's audience.

New episodes of "Dumb Blonde" are released Mondays, along with regular "Ask, Tell, Confess" episodes. The show is available on YouTube and major podcast platforms.

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