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RAB Sets AI-Powered Radio Sales Presentation


Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)

The Radio Advertising Bureau (RAB) will present the next installment of its "AI Advantage for Radio Sales" live presentation series, "Why Radio: AI-Powered Selling," on Wednesday, September 16 at noon CT.

Sponsored by Spotwise.ai, the session will focus on RAB's AI-powered Why Radio Assistant and how radio sales professionals can use the tool to identify sales opportunities, prepare for client conversations and improve productivity.

The presentation will be hosted by RAB Senior Vice President of Digital Services Dave Casper, Senior Vice President of Business Development Tammy Greenberg, Senior Vice President of Insights Annette Malave and Senior Vice President of Professional Development Jeff Schmidt.

RAB said the session will feature practical examples, best practices and real-world applications designed to show sellers how to quickly access radio research and insights and turn that information into relevant client conversations.

The organization's AI tools are designed to incorporate artificial intelligence directly into member workflows without requiring users to develop their own complex prompts.

"Why Radio: AI-Powered Selling" is complimentary for RAB members. Register here.

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