Benztown, Zeno Media Partner on Digital Audio

RADIO ONLINE | Tuesday, September 15, 2026 | 7:27pm CT

Benztown and Zeno Media

Benztown and Zeno Media have formed a new partnership aimed at helping radio broadcasters expand their brands beyond their terrestrial signals through streaming, digital monetization, audience distribution and AI-powered audio tools.

Under the agreement, stations can access Zeno Media's omni-channel audio platform through Benztown on either a cash or barter basis. The platform provides cloud-based streaming infrastructure along with digital advertising and distribution capabilities.

The offering also includes Zeno's AI-powered Podcast Bot, which automatically converts live radio broadcasts into on-demand podcast content, allowing stations to repurpose existing programming and extend its reach.

"Radio broadcasters are looking for cost-effective ways to strengthen their digital presence and generate added revenue," said Benztown President Chachi Denes. "Our partnership with Zeno allows stations to pair the power and familiarity of their brands with a modern digital audio platform that can help them reach more listeners, create new revenue opportunities, and get more value from the content they are already producing."

Zeno said its streaming infrastructure is designed to integrate with stations' existing configurations and workflows. Broadcasters switching from another streaming provider will receive migration support intended to maintain service continuity during the transition.

The platform also provides SoundExchange-formatted music reports and logs to assist U.S. broadcasters with music reporting and compliance requirements.

For monetization, stations can use Zeno's programmatic advertising inventory while continuing to sell direct campaigns through their existing advertiser relationships. Campaign management, targeting and reporting are available through the company's dashboard.

"Digital listening represents an important growth opportunity for radio, and broadcasters need technology that makes streaming more accessible while giving them meaningful ways to build and monetize their audiences," said Zeno Media Chief Growth Officer Nikols Latuff. "Our partnership with Benztown brings together two companies focused on helping radio stations sound better, reach more people and make their digital operations more effective."