Coleman Insights Names Barsoian to Validate Support Role

RADIO ONLINE | Monday, November 2, 2026 | 3:34pm CT

Bethany Barsoian

Coleman Insights has named Bethany Barsoian Customer Success Manager for Validate, its attribution platform that helps radio broadcasters measure advertising campaigns' impact on consumer behavior. Barsoian will serve as the primary contact for Validate subscribers, overseeing onboarding, training, technical support and ongoing education.

She will also collaborate with the platform's development and research teams to improve the customer experience and incorporate subscriber feedback.

"Validate is an important part of our commitment to helping broadcasters demonstrate the effectiveness of radio advertising," said Coleman Insights President Warren Kurtzman. "As our subscriber base grows, providing exceptional service and helping customers get the most out of the platform is essential. Bethany will play a critical role in making that happen."

Barsoian's background spans radio, television and digital advertising. She previously supported sales organizations at Cumulus Media in Providence and USA TODAY Co., and consulted with clients at Research Director, Inc.

"I'm excited to join Coleman Insights and help broadcasters turn Validate's powerful attribution data into meaningful results for their advertisers," said Barsoian. "My goal is to make the platform as accessible and valuable as possible for every customer, while ensuring their feedback helps shape its future."