CMG Atlanta Names Cherish Geter Digital Media Director

RADIO ONLINE | Tuesday, November 10, 2026 | 4:05pm CT

Cherish Geter

Cox Media Group has named Cherish Geter Digital Media Director for its Atlanta radio cluster, which includes WSBB-FM (95.5 WSB), WSB-FM (B98.5), WSRV (97.1 The River) and WALR (Kiss 104.1).

Geter will lead digital sales strategy, working with sales leadership on client campaigns, digital revenue growth and team coaching. Her background includes campaign strategy, measurement and attribution across broadcast and digital platforms.

She joins CMG from Sinclair Broadcast Group, where she served as Station Manager for WCTI-TV and ECTI-TV in Greenville, NC. Previously, she was General Sales Manager at Graham Media Group's WJXT-TV and WCWJ-TV in Jacksonville, FL, overseeing revenue strategy across broadcast, digital and streaming.

"I'm honored to join the incredibly talented team at CMG Atlanta Radio," Geter said. "There is tremendous opportunity in this market, and I'm excited to bring my experience, perspective and passion for digital to a team that is already positioned for meaningful growth."

"Cherish brings the digital expertise and collaborative approach we were looking for as we continue building on our top Atlanta sales organization," said CMG Atlanta Director of Sales Kris Hackett Lucas. "We're excited to welcome her to the team and look forward to the impact her leadership will have for our clients and our people."