| Advertisement |
Data Entry Error Affects More New York PPM Results
| RADIO ONLINE | , , | :am CT |
|
Last week, Arbitron said it would delay the New York PPM for one week after a data-entry error was discovered. On Tuesday, the company told subscribers that the error, manually entered population data, was transposed, and occurred during preparation for the October, 2008 report processing. Now it appears to have affected New York estimates from Holiday 2008 through March 2009.
"Please note that we are taking additional quality-control measures for future reports," Arbitron told subscribers in an e-mail. "These measures include the replacement of manual processes that rely on clerical data entry with automated processes where possible. We appreciate your patience and apologize for the inconvenience."
April's PPM number will be released on Wednesday, May 27 and the revised data for Holiday, 2008 through March, 2009 will be released June 8.
| Advertisement |
Latest Radio Stories
Quu Report: Radio Ubiquitous But Harder to Find
|
Radio Deals Hit $55.9 Million YTD, Led by Lincoln Sale
|
Richards Named PD for Eagle & Lone Star 92.5 Dallas
|
| Advertisement |
Creative Drives Sales More Than Marketers Think
|
APM, StreamGuys Launch Public Radio Ad Network
|
Former Kansas City Radio Exec Dave Alpert Dies at 66
|



















