Home Login RADIO ONLINE RSS Facebook
Advertisement

Tom Langmyer Forms New Radio Broadcast and Media Company


Great Lakes Media
Great Lakes Media

Great Lakes Media Corp. announced Thursday its intentions to invest in local broadcasting and digital media opportunities through the acquisition of local radio stations and digital platforms in small markets. The company -- led by President/CEO Tom Langmyer -- is looking to acquire properties in small markets, focusing on opportunities in New York, Pennsylvania, Ohio, Michigan, Indiana, Illinois, Minnesota and Wisconsin.

"Smaller communities are making a big comeback. This new generation of people, to whom quality of life and community are very important, are building their lives and businesses in these places," said Langmyer. "Over the years, the shifting economy and technology had ended an era of localism in media. Today, people are once again in search of real community and the greater connection that comes with being a part of a ‘place.' Local media builds that connection - particularly in smaller markets."

The company is meeting with investors and brokers -- and others who are interested in specific markets; and plans to announce appointments of officers and partners in the weeks ahead. Langmyer, a longtime media executive, who most recently served as VP/GM of Scripps Radio Milwaukee, believes in the opportunity to "better develop a deeper local content experience in markets" and he looks favorably at radio as the way to bring more consumers to the mix.

"The need is clear as many of the broadcast media platforms have been providing white-labelled, generic, unremarkable content.And while it's growing, the digital space is in dire need of compelling content to make it a more robust advertising and revenue platform. Radio and Digital complement each other, as it's not an either/or proposition. There's great open space in creating more personal local experiences by leveraging these platforms - and expanding the emotional connection between consumers and local brands," added Langmyer.

Advertisement

Latest Radio Stories

Skip Cheatam Named Majic 94.5/Dallas Program Director
Skip Cheatam
Skip Cheatam
Urban One/Dallas-Fort Worth appoints Skip Cheatam as Program Director of Urban AC KZMJ-FM (Majic 94.5). Raised in the Philadelphia area, Cheatam is the Executive Producer and Program Director for "The DL Hughley Show," heard in over affiliates in 70 More

2021 NAB Crystal Radio Award Winners Announced
Crystal Radio Awards
Crystal Radio Awards
The National Association of Broadcasters (NAB) has announced the ten winners of the 34th annual NAB Crystal Radio Awards. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their year-round commitment to community service. More

Woofy Ramone Named JVC Media/Fort Walton Beach OM
Woofy Ramone
Woofy Ramone
Woofy Ramone is appointed Operations Manager of JVC Media of Florida's Fort Walton Beach cluster, beginning in early June. Ramone is a 30-plus year Fort Walton Beach-Destin market veteran and former staple at crosstown Cumulus Media's WKSM-FM. He'll More
Advertisement

IBA National Cash Contest Generates 13x ROI for Stations
Independent Broadcasters Association
Independent Broadcasters Association
The Independent Broadcasters Association's (IBA) first national cash contest exceeded all expectations for driving new revenue from local advertiser sponsorships. The two hundred member stations participating in the Spring, 2021 contest have seen an More

EMF Closes on Buy of Two Outlets in Minnesota
Educational Media Foundation
Educational Media Foundation
Educational Media Foundation has closed on its acquisition of of 0.9 kW KZGO-FM (95.3)/St. Paul and 19 kW KQGO-FM (96.3)/Edina, both in Minnesota from The Pohlad Companies. KZGO has changed calls to KNOF, while KQGO is now KMWA. The Pohlad More

Theodore Turner Returns to KBFB-FM/Dallas as PD
Theodore Turner
Theodore Turner
Theodore "Big Bink" Turner returns to Urban One's KBFB-FM (97.9 The Beat)/Dallas as Program Director. Born and raised in Chicago, Big Bink started his radio career at Urban One/Dallas as the midday host and Music Director before being promoted to More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement