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Podtrac Releases Weekly Podcast Data Through April 11
RADIO ONLINE | Monday, April 12, 2021 | 6:53pm CT |
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Podtrac podcast data for the week of April 5 to 11 shows downloads were down over the previous week by 4% and up 5% over the corresponding period last year for Podtrac measured shows. The Education category showed the strongest growth week-over-week rising 4%. The Society & Culture and Science categories showed the weakest growth week-over-week declining 9% each.
Download growth for the 52-week period from April 5-11 was up 5% across all Podtrac measured podcasts. Week-over-week download growth for the week of April 5-11 was down 4% across all Podtrac measured podcasts.
Download growth for the 52-week period from April 6, 2020 to April 11, 2021 was +3% for Arts, -12% for Business, +24% for Comedy, -9% for Education, +23% for History, +1% for News, -19% for Science, -10% for Society & Culture, +16% for Sports, and +47% for True Crime.
Week-over-week download growth for the week of April 5-11 was -8% for Arts, +2% for Business, -5% for Comedy, +4% for Education, -3% for History, -4% for News, -9% for Science, -9% for Society & Culture, +1% for Sports, and -4% for True Crime.
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