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CC Flips Rock WVVB/Birmingham to Talk Simulcast


Active Rock WVVB-FM (105.5 Vulcan)/Birmingham flips to a Talk simulcast with Clear Channel co-owned Talk WERC-AM (960). WERC features local morning hosts Steve & Leah from 6-11am, followed by a lineup of syndicated talkers, including Rush Limbaugh (11am-2pm), Glenn Beck (2-6pm), Clark Howard (6-9pm) and "Coast To Coast" from 9pm-4am.

WVVB switched from Gospel WENN-FM to its previous Active Rock format in January, 2006.

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Jay Shannon
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Study: AM/FM Dominates Honda Drivers' Audio Time
Cumulus Media | Westwood One
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A new blog post from the Cumulus Media | Westwood One Audio Active Group highlights how artificial intelligence can assist local advertisers in media planning, while also pointing to new data showing the continued dominance of AM/FM radio among auto buyers. The report, citing findings from Edison More

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MediaCo Names Roberto Castro SVP, Controller
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