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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

Townsquare Q2 Digital Growth Offsets Broadcast Decline
Townsquare Media
Townsquare Media
Townsquare Media reported second quarter 2026 results that met its previously issued guidance, as accelerating digital advertising growth helped offset continued weakness in broadcast advertising. The company posted second-quarter net revenue of $115.4 million, essentially flat from a year More

UF, Saga Form Seven-Year WRUF Sales Partnership
Saga Communications
Saga Communications
The University of Florida College of Journalism and Communications and Saga Communications have entered into a seven-year Joint Sales Agreement and strategic partnership for WRUF-AM (ESPN 98.1/850 WRUF) and Country WRUF-FM (103.7 The Gator) in Gainesville, FL. Effective September More

Cumulus Denies Reports of Podcast Network Shutdown
Cumulus Podcast Network
Cumulus Podcast Network
Cumulus Media says reports claiming it eliminated the entire staff of the Cumulus Podcast Network are inaccurate, following a new round of layoffs affecting the company's broadcast, network and digital operations as it continues its financial restructuring. In a More
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iHeart Philadelphia Promotes Daija Moore-Evans
Daija Moore-Evans
Daija Moore-Evans
iHeartMedia Philadelphia has promoted Daija Moore-Evans to Digital Content Manager, effective immediately. In her new role, she will oversee digital content strategy for the company's six-station Philadelphia cluster, leading audience growth and engagement across its music, talk and news brands through More

Shawn Scheffler Named PD at Spirit FM Missouri
Shawn Scheffler
Shawn Scheffler
Spirit FM (KCVO) in Camdenton, MO has promoted Shawn Scheffler to Program Director. Scheffler previously served as the station's Assistant Program Director. Station Manager Jenn Pooler said Scheffler has spent the past year developing his programming skills while learning all aspects of station More

SiriusXM Names Jenny Tartikoff Communications Chief
Jenny Tartikoff
Jenny Tartikoff
SiriusXM has appointed Jenny Tartikoff as Senior Vice President and Head of Communications, effective August 10. She will report to President and Chief Content Officer Scott Greenstein and oversee the company's communications and public relations strategy, including promoting SiriusXM's content and business More

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