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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

2026 NAB Marconi Radio Award Finalists Announced
Marconi Radio Awards
Marconi Radio Awards
The National Association of Broadcasters (NAB) has announced the finalists for the 2026 NAB Marconi Radio Awards during a livestreamed presentation hosted by Toby Knapp and Chilli Amar, co-hosts of "Toby + Chilli in the Morning" on 97.1 WASH-FM in Washington, DC. The winners More

K-LOVE Names Andrew Lambeth as Marketing Chief
Andrew Lambeth
Andrew Lambeth
K-LOVE Inc., parent company of the K-LOVE and Air1 Christian radio networks, has named Andrew Lambeth as its new Chief Marketing and Communications Officer, effective September 1. Lambeth will join the ministry's Leadership Team and oversee its communications, creative and marketing departments. He joins More

Audacy: Trusted Podcast Hosts Drive Holiday Sales
Audacy Insights
Audacy Insights
As brands prepare for the 2026 holiday shopping season, a new Audacy Insights report argues that trusted podcast hosts have become one of the most influential factors in driving consumer purchase decisions, particularly as shoppers begin researching gifts earlier and rely more heavily on recommendations. More
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Vida Unida Expands Live Weekday Lineup
Rocio Madrid and Carlos Manuelle
Rocio Madrid and Carlos Manuelle
Hope Media Group's Spanish-language Christian network Vida Unida has expanded its weekday programming schedule, becoming live from 6am to 10pm CT each weekday for the first time in the network's history. The new lineup, which debuted July 7, significantly increases the network's live presence. More

Pattison Media Adopts Quu Visual Radio Platform
Quu
Quu
Pattison Media has partnered with Quu Inc. to bring visual radio technology to 39 of its stations, enabling programming and advertising content to appear on compatible vehicle dashboards and online audio streams. The agreement expands Pattison Media's digital capabilities by adding Quu's patented visual More

Jack Abernethy to Chair BFOA Golf Tournament
Jack Abernethy
Jack Abernethy
Jack Abernethy, Chief Executive Officer of FOX Television Stations, has been named Chair of the Broadcasters Foundation of America's 2026 Celebrity Golf Tournament, scheduled for Monday, September 14, at Siwanoy Country Club in Bronxville, NY. The annual tournament is the Foundation's second-largest More

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