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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

Key-United Expands Sales Leadership Team with New Hires
Rosanne Tipton and Robbie Eisen
Rosanne Tipton and Robbie Eisen
Key-United, a joint venture between Key Networks and United Stations Radio Networks (USRN), has expanded its sales organization with two new appointments aimed at strengthening its service to advertisers and agency partners. Rosanne Tipton has joined the company as More

Nicole Alvarez Takes Midday Slot at Alt 98.7 Los Angeles
Nicole Alvarez (photo credit: iHeartMedia)
Nicole Alvarez (photo credit: iHeartMedia)
iHeartMedia's KYSR-FM (Alt 98.7) in Los Angeles has named Nicole Alvarez as the station's new midday host, effective March 2. Alvarez joined Alt 98.7 in December and now moves into the 10am-2pm shift as part of a revamped weekday lineup. A Los Angeles radio veteran with more than two decades of More

Chaz & AJ Return to Long Island on 94.3 The Shark
Chaz & AJ
Chaz & AJ
Connoisseur Media has announced that the Chaz and AJ Show will expand its reach and return to Long Island mornings on WWSK (94.3 The Shark) beginning Monday, March 9. The move reunites the long-running rock morning show with the market where the partnership first began, while the More
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NAB Launches Campaign for America's 250th Anniversary
National Association of Broadcasters (NAB)
National Association of Broadcasters (NAB)
As the U.S. prepares to mark the 250th anniversary of the signing of the Declaration of Independence, the National Association of Broadcasters (NAB) has launched a nationwide, year-long campaign highlighting the role of local radio and television stations in documenting history and connecting communities. More

Curtis Sliwa Joins WOR Morning Lineup in New York
Curtis Sliwa
Curtis Sliwa
Curtis Sliwa is returning to New York talk radio as part of a new morning show on iHeartMedia's 710 WOR, beginning Monday, March 9. "Curtis Sliwa and Larry Mendte in the Morning" will air weekdays from 6-10am, pairing Sliwa's longtime presence in New York talk radio with veteran television journalist Larry More

Tom Donahue's Truth Matters Shifts to Streaming
Tom Donahue
Tom Donahue
Veteran talk host Tom Donahue will begin hosting Truth Matters with a new distribution model starting April 4, transitioning the program from Salem Radio Network's satellite delivery to online streaming and podcast-based audio file distribution for radio stations. The show will continue to air Saturdays More

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