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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

Study: 96% of Americans Want Radio Built Into New Cars
Critical Mass Insights
Critical Mass Insights
Critical Mass Insights has released a new study showing near-universal support for keeping AM/FM radio built into new vehicles. According to the research, 96 percent of Americans say having a built-in AM/FM radio is important when purchasing a new car, and 98 percent say it's More

Study: Radio Receivers Still Dominate AM/FM Listening
Edison Research
Edison Research
A decade of rapid growth in digital audio hasn't displaced the traditional radio receiver as Americans' primary way to listen to AM/FM radio, according to new findings from Edison Research's Share of Ear study. While streaming on phones, computers, smart speakers, and smart TVs has surged across the More

ESPN Radio Extends National MLB Coverage in New Deal
ESPN Radio
ESPN Radio
ESPN Radio will continue as the national audio home of Major League Baseball under a sweeping new rights agreement between ESPN and MLB that expands the network's role across the sport's biggest national events. The multi-year deal, announced by ESPN Chairman Jimmy Pitaro and MLB Commissioner Rob Manfred, More
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Stations Urged to Set Tone as ''Soundtrack of the Season''
John Lund
John Lund
As retailers roll out holiday displays earlier each year, radio stations are stepping into their most festive stretch - and a new programming guide from Lund Media outlines how stations can win listeners and clients throughout the Christmas season. The advisory underscores a simple truth: while there may More

iHeartRewind Reveals 2025's Most Played Artists & Songs
iHeartRewind 2025
iHeartRewind 2025
iHeartRadio is closing out the year with a look back at the music that defined 2025, unveiling its annual iHeartRewind list highlighting the most listened-to artists and songs across all genres. For the second consecutive year, Sabrina Carpenter takes the top spot as iHeartRadio's most played artist, More

Dan Potter Departs KRMG Tulsa After 17 Years
Dan Potter
Dan Potter
Longtime Tulsa morning host Dan Potter has exited 102.3 KRMG, ending a 17-year run at the new Zoellner Media Group News/Talk outlet and 13 years in morning drive. Potter confirmed to the Tulsa World that his departure came suddenly during what he believed would be a contract discussion with new owner More

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