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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

Good Karma Brands Rebrands as Good Karma Sports
Good Karma Sports
Good Karma Sports
Good Karma Brands has changed its name to Good Karma Sports, adopting a new identity the company says better reflects its growth from a single radio station into a national sports media and marketing business. The company, founded with one radio station in December 1997, now More

Martha Stewart Podcast Expands to Netflix
The Martha Stewart Podcast
The Martha Stewart Podcast
Martha Stewart and iHeartPodcasts are expanding "The Martha Stewart Podcast" to Netflix, where full video episodes of the series will debut Wednesday, August 26. The move is part of iHeartMedia and Netflix's growing exclusive video podcast partnership. The program will continue to be distributed as an audio More

iHeartPodcasts Sets 9/11 Mafia Drama 'UnderGround Zero'
''UnderGround Zero: 9/11 & The Mob''
''UnderGround Zero: 9/11 & The Mob''
iHeartPodcasts, Thoroughbred Studios and Goldhawk Productions will launch "UnderGround Zero: 9/11 & The Mob," a scripted drama starring several former "The Sopranos" cast members and based on events surrounding organized crime in the aftermath of the September 11 attacks. The series, written and created More
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Radio Features Mark 25th Anniversary of 9/11
Patriot Day Remembrance
Patriot Day Remembrance
A new series of 30-second radio features has been produced to help stations commemorate the 25th anniversary of the September 11, 2001 terrorist attacks. The package consists of ten professionally produced features remembering the nearly 3,000 people who lost their lives in the attacks and honoring the More

Rob Archer Joins WSB Atlanta as Anchor/Reporter
Rob Archer
Rob Archer
Veteran broadcast journalist Rob Archer is joining WSBB-FM (95.5 WSB) in Atlanta as an anchor/reporter, returning to a full-time radio role a little more than a year after his departure from KNX in Los Angeles. Archer will begin at WSB next month, where he will again work with Ken Charles, his former boss at More

Jarrett Payton Joins The Score's Morning Show
Jarrett Payton
Jarrett Payton
WSCR-FM (104.3 The Score) in Chicago will launch a new morning show pairing Jarrett Payton with David Haugh beginning August 31. "Haugh and Payton" will air weekdays from 5:30-10am CT, adding the former NFL running back and veteran Chicago broadcaster to The Score's weekday lineup. Payton most recently More

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