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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

Sports Radio Audience Delivers Upscale Impact
Cumulus Media | Westwood One
Cumulus Media | Westwood One
Sports AM/FM stations featuring play-by-play and sports/talk continue to post strong gains in both audience and revenue, according to a new analysis from Cumulus Media | Westwood One's Audio Active Group. The blog reports the number of sports-formatted AM/FM stations has increased 14% over the past decade, More

Civic Media Revamps News/Talk Format in Wisconsin
Civic Media
Civic Media
Civic Media has rolled out a revamped News/Talk format across several of its Wisconsin stations, expanding its programming lineup and digital content offerings. The updated Civic Media Network will air on WXCO in Wausau, WMDX in Madison, WAUK in Milwaukee, and WISS in More

JVC Ups Mallory, Adds Miller in Fort Walton Beach
Scott Mallory
Scott Mallory
JVC Broadcasting has promoted Scott Mallory to Operations Manager for its Forth Walton Beach cluster and added industry veteran Brad Miller as Production and Promotions Lead. Mallory, who also handles afternoons on WHWY, steps into the operations role after taking on increasing responsibilities over the More
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BFOA Announces 2026 Honorees of the Leadership Awards
Broadcasters Foundation of America (BFOA)
Broadcasters Foundation of America (BFOA)
The Broadcasters Foundation of America (BFOA) is proud to announce the 2026 recipients of the Leadership Awards, Lowry Mays Excellence in Broadcasting Award, and Chairman's Award. The awards honor some of the biggest names and most influential leaders in broadcasting. The honorees More

Santita Jackson to Continue ''Keep Hope Alive''
''Keep Hope Alive''
''Keep Hope Alive''
Following the death of Rev. Jesse L. Jackson last week, Premiere Networks announced that the long-running weekend program "Keep Hope Alive with Rev. Jesse Jackson" will continue under the leadership of Santita Jackson, the program's executive producer and eldest daughter of the civil More

Dave Wheeler Returns to Roser in Utica Changes
Dave Wheeler
Dave Wheeler
Roser Communication Networks has announced significant programming changes at its Utica, NY stations, including the return of longtime Central New York personality Dave Wheeler. Beginning March 2, Wheeler will host weekday mornings on WBUG-WBGK (Bug Country 99.7/101.1) with "The Dave Wheeler Show." He will More

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