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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

MARC Expands with Lakeland Station Purchase
MARC Radio
MARC Radio
MARC Radio Group is expanding its footprint in Central Florida with the acquisition of several stations serving the Lakeland-Winter Haven market. The company announced it has agreed to purchase Country WPCV-FM (97.5), Adult Hits WONN (1230), W296CS (107.1) and W240DB (95.9), along with Talk WLKF-AM (1430) More

PMI Names Inaugural Board, LaFontaine Oliver as Chair
Public Media Infrastructure (PMI)
Public Media Infrastructure (PMI)
Public Media Infrastructure (PMI) has appointed its inaugural Board of Trustees, naming LaFontaine Oliver as Chair and adding five new members representing stations across the country. Oliver, Executive Chair of New York Public Radio, will lead the board as PMI begins formal operations. The new trustees More

Prendergast Named Life 107.1 Des Moines Station Manager
Mike Prendergast
Mike Prendergast
Northwestern Media has named Mike Prendergast Station Manager of KNWI (Life 107.1) in Des Moines, beginning March 16. Previously, he provided special assistance on programming operations for Pillar Media's KJHM-FM (Star 101.5) in Denver. Prendergast is also the former Program Director at KLTY in Dallas. In More
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Bloomberg Launches "Bloomberg This Weekend"
David Gura, Lisa Mateo & Christina Ruffini
David Gura, Lisa Mateo & Christina Ruffini
Bloomberg will expand its live business and global news coverage to seven days a week with the debut of "Bloomberg This Weekend," a new three-hour program premiering February 28 at 7am ET. The show will air Saturday and Sunday mornings and simulcast worldwide across Bloomberg's audio, video and digital More

FCC Orders Steve Hegwood Stations to Pay Fees
Federal Communications Commission
Federal Communications Commission
The FCC has ordered two Georgia FM stations owned by radio executive Steve Hegwood to pay outstanding regulatory fees or face possible license revocation. In separate Orders to Pay or to Show Cause released February 11, the FCC said Core Communicators North LLC and Core Communicators South LLC -- More

iHeartRadio, DonorsChoose Name Final Teacher Winners
Thank A Teacher
Thank A Teacher
iHeartRadio and DonorsChoose have announced the final five winners in their nationwide "Thank a Teacher" campaign, concluding a yearlong effort that recognized educators across the country and awarded $50,000 in classroom funding. Launched in July 2025, the initiative invited listeners in more than 160 More

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