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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

Radio Ads Reach Consumers Ready to Act
Katz Radio
Katz Radio
Consumers influenced by radio advertising are more likely to be planning purchases and activities across several high-value categories than consumers influenced by advertising overall, according to a new analysis from Katz Radio Group. For its latest "Sound Answers" report, Katz More

Hubbard Launches 'Bull Classics' in Seattle
KPNW-FM-HD2 (Bull Classics)/Seattle
KPNW-FM-HD2 (Bull Classics)/Seattle
Hubbard | Media That Connects has launched "Bull Classics," a new Classic Country format airing on KKNW-AM (1150) and KPNW-FM-HD2 (98.9) in Seattle. The format features Country favorites from artists including George Strait, Alan Jackson, Reba McEntire, Garth Brooks, Brooks & Dunn, Shania Twain and Toby More

Compass Media Lands Pac-12 Championship Audio Rights
Compass Media Networks
Compass Media Networks
The Pac-12 Conference and Playfly Sports have entered into a multi-year partnership with Compass Media Networks for the exclusive national audio rights to the conference's football and men's and women's basketball championship events. Under the agreement, Compass Media Networks will produce, broadcast More
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Connoisseur to Sell WQCM to Family Life Ministries
WQCM-FM/Hagerstown-Chambersburg
WQCM-FM/Hagerstown-Chambersburg
Connoisseur Media has reached an agreement to sell WQCM-FM, licensed to Greencastle, PA and serving the Hagerstown-Chambersburg market, to Family Life Ministries. The transaction is subject to FCC approval and is expected to close during the fourth quarter. Financial terms were not More

Seven Mountains to Reacquire WCDI for $300,000
Seven Mountains Media
Seven Mountains Media
Seven Mountains Media is reacquiring WCDI-FM (100.5) in Elizabethville, PA from Family Life Ministries for $300,000, according to FCC documents. The asset purchase agreement, dated September 25, identifies Family Life Ministries as the seller and Seven Mountains affiliate Southern Belle Media Family as the More

Dolly Parton to Receive CRB Humanitarian Award
Dolly Parton
Dolly Parton
Country Radio Broadcasters (CRB) will posthumously honor Dolly Parton with its 2027 Artist Humanitarian Award, recognizing her lifetime of philanthropy, compassion and service to others. The award will be presented during Country Radio Seminar (CRS) 2027, set for March 17-19 in Nashville. CRB said Parton had More

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