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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

Michelle Heart Named PD at 102.3 The Rose in Louisville
Michelle Heart
Michelle Heart
Connoisseur Media has appointed Gracie Award winner Michelle Heart as Program Director and midday host for AC WXMA (102.3 The Rose) in Louisville. Heart succeeds Smokey Rivers, who had been managing the station's programming remotely. Now based in Louisville, she will oversee day-to-day operations and lead More

Judge OKs Cumulus Plan, Cuts Debt by $592 Million
Cumulus Media
Cumulus Media
A federal bankruptcy judge has approved Cumulus Media's prepackaged Chapter 11 reorganization plan, clearing the company to reduce its funded debt by approximately $592 million and move toward emergence as a private entity. Alfredo R. Perez, presiding in the US Bankruptcy Court for the Southern District More

Kennedy Elsey Wins 2026 MIW Airblazer Award
Kennedy Elsey
Kennedy Elsey
Mentoring and Inspiring Women in Radio (MIW), in partnership with Talentmasters' Morning Show Boot Camp, has named Kennedy Elsey as the recipient of the 2026 MIW Airblazer Award. Elsey is co-host of the "Karson & Kennedy" morning show on WBMX (Mix 104.1) in Boston. The annual honor recognizes women for More
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Throwback Brands Offers MSBC Scholarship Opportunity
Throwback Brands and Skyview Networks
Throwback Brands and Skyview Networks
Throwback Brands, in partnership with Skyview Networks, has announced the return of its "Throwback Brands Boot Camp Experience," a scholarship program that will send one recipient to the Morning Show Boot Camp (MSBC) in Cleveland, OH. Developed in collaboration with MSBC host Don Anthony, the initiative More

Townsquare, KSE Launch Digital Ad Partnership
Townsquare Media and KSE
Townsquare Media and KSE
Townsquare Media has entered into a strategic digital advertising partnership with Kroenke Sports & Entertainment (KSE), expanding its reach in the Denver market and strengthening its Media Partnerships division. The agreement will integrate Townsquare Ignite's data-driven advertising platform with KSE's More

vCreative Expands Cloud AutoDub Integrations
vCreative
vCreative
vCreative has announced new integrations between its Cloud AutoDub technology and two broadcast automation platforms, WideOrbit Aurora and ZettaCloud, aimed at streamlining audio workflows for radio broadcasters. The integrations connect Cloud AutoDub directly to both systems, allowing produced audio to More

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