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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

FCC Adopts EAS Cybersecurity, Modernization Rules
Federal Communications Commission (FCC)
Federal Communications Commission (FCC)
The Federal Communications Commission has adopted new rules aimed at strengthening the cybersecurity of the nation's Emergency Alert System (EAS) while launching a broader effort to modernize both EAS and Wireless Emergency Alerts (WEA). Approved Thursday, the Report and Order requires EAS participants More

AM/FM Radio Dominates Audio Among Nissan Drivers
Cumulus Media and Westwood One
Cumulus Media and Westwood One
AM/FM radio continues to dominate audio listening among Nissan drivers, according to a new Cumulus Media | Westwood One Audio Active Group blog that cites newly released Q1 2026 data from Edison Research's "Share of Ear" study. The report, authored by Pierre Bouvard, says Nissan owners spend 86% of their More

Doc Reno Exits iHeart's BIG 105.9 After 24 Years
Doc Reno
Doc Reno
Longtime Miami air personality Doc Reno has exited iHeartMedia's Classic Rock WBGG-FM (BIG 105.9)/Miami after 24 years in afternoon drive. Reno had hosted afternoons on BIG 105.9 since joining the station in July, 2002. In addition to his local role, he has been heard nationally since 2009 as host of the More
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Sonja Morrell Takes Middays at 106.9 The Fox Norfolk
Sonja Morrell
Sonja Morrell
Hampton Roads Media Group has named longtime team member Sonja Morrell as midday host & content creator for Classic Rock WAFX (106.9 The Fox) in Norfolk-Virginia Beach, VA. Morrell succeeds Mike Arlo, who held the midday post until his passing in June following a brief illness. A familiar voice to More

RAB Launches AI Webinar Series for Radio Sales
Radio Advertising Bureau (RAB)
Radio Advertising Bureau (RAB)
The Radio Advertising Bureau (RAB) will launch a new four-part webinar series, "The AI Advantage for Radio Sales," on Wednesday, July 8, with a session highlighting ProspectingPro, the organization's AI-powered prospecting platform for radio sellers. The free webinar for RAB members begins at noon CT/1pm More

Dave Pasch Leaves Cardinals Booth for ESPN Role
Dave Pasch
Dave Pasch
Longtime Arizona Cardinals radio play-by-play voice Dave Pasch is stepping down after 24 seasons as he expands his role with ESPN under a new multi-year agreement. Pasch, who has been with ESPN since 2003, will continue as one of the network's lead play-by-play announcers for the NBA, college basketball and More

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