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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

NRG Media to Sell Omaha Cluster to Usher Media
NRG Media
NRG Media
NRG Media LLC has signed a contract and is filing an application with the FCC for the transfer of five radio outlets in Omaha-Council Bluffs to Usher Media LLC. Included in the deal are 5kW KOIL-AM (1290)/Omaha, 25kW KOPW-FM (106.9)/Plattsmouth, 10kW KOZN-AM (1620) & 25kW KZOT-AM More

Val Carolin Retires as Salem Media Names New RGM Leaders
Jason Mosher and Mike Murphy
Jason Mosher and Mike Murphy
Salem Media announced that veteran broadcast executive Val Carolin has retired, effective January 30, 2026, concluding a career spanning more than four decades in the broadcast media industry. Salem President of Broadcast Media Allen Power praised Carolin's leadership and More

Beasley Names Kevin LeGrett Chief Business Officer
Kevin LeGrett
Kevin LeGrett
Beasley Media Group has named industry veteran Kevin LeGrett as Chief Business Officer, effective Monday, February 2. In the newly created role, LeGrett will work closely with Chief Operating Officer Brian Beasley to help unify the company's business operations, with a focus on aligning revenue strategy, More
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Why New As-Run Data Could Reset Radio's MMM Role
Cumulus Media and Westwood One
Cumulus Media and Westwood One
A new blog post from Westwood One argues that media mix modelers should reassess how radio is evaluated, citing the availability of weekly, as-run radio delivery data as a meaningful "trend break" from historical measurement practices. The post, published by Cumulus Media | Westwood One's Audio Active More

Connoisseur Names Sommer Frisk Palm Springs Manager
Sommer Frisk
Sommer Frisk
Connoisseur Media has appointed Sommer Frisk as Market Manager for its cluster in Palm Springs, expanding her role to include Regional Manager responsibilities for Alaska and Salt Lake City. Frisk brings more than 25 years of broadcast and media experience. Most recently, she served as Vice President and More

WKOY Lets Listeners Pick New Morning Show Successor
WKOY (100.9 The Eagle) in Bluefield-Princeton
WKOY (100.9 The Eagle) in Bluefield-Princeton
Classic Rock WKOY (100.9 The Eagle) in Bluefield-Princeton is turning to its audience to help determine the station's next morning show following the retirement of the long-running John Boy & Billy program. Working with Radio Consulting Services owner and consultant Jon Holiday, More

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