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CBS Radio Acquires ''Fresh'' Format and Trademark


CBS Radio has reportedly agreed to acquire the "Fresh FM" trademark from MRH Marketing and Greg Dunkin. Previously, consulting firm Vallie-Richards-Donovan marketed and distributed the "Fresh FM" brand, a Rhythmic AC format. CBS currently has the "Fresh" brand on WWFS-FM/New York WCFS-FM/Chicago and WTGB-FM/Washington, DC.

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Latest Radio Stories

Charlie & Debbie Move to Mornings on WSOC-FM
Charlie & Debbie
Charlie & Debbie
Longtime WSOC-FM (Country 103.7) Charlotte personalities Charlie & Debbie are named the Beasely outlet's new morning show hosts. The duo will officially take over mornings beginning June 22. Charlie & Debbie have been a familiar presence on the station for more than two decades. Their move from afternoons to More

iHeart Shareholders Approve Expanded Incentive Plan
iHeartMedia
iHeartMedia
iHeartMedia shareholders have approved a significant expansion of the company's long-term incentive compensation program, authorizing an additional 13 million shares for employee equity awards and extending the plan for another decade. The changes were approved during iHeartMedia's Annual Meeting of More

Report: Audio Remains Key for Small Business Growth
Audacy Insights
Audacy Insights
Small businesses face increasing pressure to make every marketing dollar count as they navigate a growing number of advertising channels and heightened demands to demonstrate return on investment, according to a new Audacy Insights report. The report, entitled "Small Business Budgets. Big Expectations. More
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Jesse Garcia Named PD of K105 in Fort Wayne
Jesse Garcia
Jesse Garcia
Federated Media has promoted veteran programmer Jesse Garcia to Program Director of Country WQHK (K105) in Fort Wayne, IN, effective immediately. He will continue serving as Program Director of sister Country WBYT (B100) in South Bend. Garcia has spent more than 16 years programming B100, where he also hosts More

Entravision Launches AI Co-Hosted Radio Show
Entravision
Entravision
Entravision Communications says it has made history with what it describes as the first AI co-hosted Spanish-language radio show in the U.S., as its Los Angeles morning program "Al Aire y Sin Permiso" continues to post strong audience growth. The show, heard weekdays from 8-10am on KLYY-FM (Jose 97.5) in More

iHeart Renews ''This Is Important'' Podcast Deal
This Is Important
This Is Important
iHeartPodcasts and Mail Order Company have signed a new multi-year agreement to continue producing the comedy podcast "This Is Important," extending a partnership that began with the show's launch in 2020. Created and hosted by "Workaholics" stars Adam Devine, Anders Holm and Blake Anderson, the podcast More

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