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Cumulus to Flip KDBN-FM/Dallas to CHR as ''I93.3''


Cumulus Media Partners plans to flip KDBN-FM (Quality Rock 93.3)/Dallas to mainstream CHR as "I93.3" on Friday, September 4 adopting heritage market calls KLIF-FM. The switch comes only four months in an AAA format. KDBN dropped its longtime Classic Rock format as "93.3 The Bone" last April for Adult Alternative.

So far this year, CMP has launched CHR formats in Nashville as "i106hits" and Indianapolis as "i94."

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Streaming music has surpassed AM/FM radio in daily music reach among Americans age 13 and older, according to the latest Share of Ear study from Edison Research at SSRS. As of the second quarter of 2026, 46% of Americans 13 listen to streaming music on a typical day, compared with 43% who listen to music More

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