Home Login RADIO ONLINE RSS Facebook

iHeartRadio in Partnership with Understood.org


iHeartRadio is in a new partnership with Understood.org, a free online resource and community for parents of the one in five children with learning and attention issues, such as ADHD and dyslexia. The partnership includes PSAs voiced by Ryan Seacrest, Elvis Duran, Bobby Bones and Mario Lopez, and a long-form public affairs show that will explore and raise awareness of learning and attention issues.

Understood.org Executive Leader, Corporate Partnerships & Alliances Nancy Smith said, "Having the support of a community of musical artists and fans who embrace differences can help build widespread acceptance for kids who are so often misunderstood. Kids learn in different ways and at different paces. With the right support from parents, educators and the community, all kids can thrive in school and in life. Together with iHeartRadio, we want to help even more children with learning and attention issues."

Understood.org launched nearly three years ago with the support of 15 non-profit organizations to give parents the personal support they need to help their children thrive in school and in life. It now supports and empowers millions of parents through personalized resources, daily access to experts, a community of other parents and experts, and interactive tools -- all available in English, Spanish and read-aloud mode.

Latest Radio Stories

Pacific Media Group Names Grimes Radio Division President
Sherri Hamamura Grimes
Sherri Hamamura Grimes
Pacific Media Group has promoted Sherri Hamamura Grimes to President of its Radio Division, overseeing operations across all Hawaiian island markets. The appointment took effect October 26. She will also continue as General Manager of PMG's Maui Radio operations. Grimes will work directly with Market More

SummitMedia Names Brodie Knoxville Brand Manager
Matt ''Brodie'' Lesley
Matt ''Brodie'' Lesley
SummitMedia has named Matt "Brodie" Lesley Brand Manager of its four-station cluster in Knoxville. He will also host middays on Country WCYQ (100.3 The Wolf). Lesley most recently served as Program Director and afternoon host for WNOK in Columbia, SC, and WWXM in Myrtle Beach, SC, from 2019 to 2026. During More

IAB Guide Calls for Better Audio Data in Media Mix Models
Interactive Advertising Bureau (IAB)
Interactive Advertising Bureau (IAB)
The Interactive Advertising Bureau (IAB) has released a new guide arguing that incomplete campaign data can obscure audio advertising's effectiveness in media mix models, potentially influencing how advertisers allocate budgets. "Amplifying Audio's Impact in MMM: A Follow-up to More

iHeartRadio Launches Lite Mode for Simplified Listening
iHeartRadio
iHeartRadio
iHeartRadio has launched "Lite Mode," a feature that lets listeners switch between the app's full functionality and a simplified interface focused on their current listening and frequently used content. Available on iOS and Android, Lite Mode can be activated through a toggle at the top of the mobile More

Sun & Fun Media Taps Orbyt as Exclusive Canadian Partner
Orbyt Media
Orbyt Media
Sun & Fun Media has selected Orbyt Media as its exclusive affiliate sales and affiliate advertising sales representative in Canada. The agreement gives Canadian radio stations and broadcast groups access to vacation packages, cruises, major sporting event experiences and other More

AWM to Honor Hannah Storm With Gracies Icon Award
Hannah Storm
Hannah Storm
The Alliance for Women in Media (AWM) will honor ESPN's Hannah Storm with the Gracies Icon Award during the Gracies Leadership Awards on November 16 at Tribeca 360° in New York. The award recognizes a woman whose influence has helped shape media and expand opportunities for women in the industry. Storm More

Return to Menu

Advertisement

Advertisement

Advertisement